cx

State of MarTech

State of MarTech

Content creation, data management & digital experience.
Brad Howarth Aug 17 2025 10:00PM State of MarTech
CBA AI 'voice bot' deployment linked to review of 45 roles

CBA AI 'voice bot' deployment linked to review of 45 roles

Used to triage inbound calls.
Ry Crozier Jul 29 2025 11:23AM Financial Services
Alinta Energy: “CX is everything”

Alinta Energy: “CX is everything”

As the energy retailer moves through customer experience transformation.
Digital Nation Staff Sep 11 2024 11:01AM Marketing
SoftBank Corp aims to help call centre workers by 'softening' angry customer calls with AI

SoftBank Corp aims to help call centre workers by 'softening' angry customer calls with AI

Began testing internally and externally over the next year and commercialise it by the end of March 2026.
Staff Writer May 17 2024 4:15PM HR
Opinion: Can a fraction too much friction improve customer experience?

Opinion: Can a fraction too much friction improve customer experience?

insights from Digital Nation columnist, Beau Ushay.
Beau Ushay May 7 2024 4:21PM Marketing
How Fisher and Paykel stays customer first

How Fisher and Paykel stays customer first

According to chief digital officer, Rudi Khoury.
Athina Mallis Nov 16 2023 1:42PM Marketing
CX leaders need to focus more on service rather than branding: report

CX leaders need to focus more on service rather than branding: report

Bringing human-centric experiences back.
Athina Mallis Jul 11 2023 12:14PM Marketing
Using data to bring customers and brands together

Using data to bring customers and brands together

The impact of data and analytics on marketing.
Athina Mallis Jun 15 2023 9:50AM Marketing
Woolworths wants to live-track Milkrun riders picking your order from shelves

Woolworths wants to live-track Milkrun riders picking your order from shelves

Customers would be able to direct them what to buy.
Jeremy Nadel Jun 13 2023 12:22PM Software
Photos: Digital As Usual 2023

Photos: Digital As Usual 2023

Held on May 30 at the Establishment Ballroom in the heart of Sydney.
Digital Nation Staff May 31 2023 11:12AM HR
Column: Focus where it matters to build a better marketing function

Column: Focus where it matters to build a better marketing function

Are things moving fast for marketers?
Beau Ushay May 30 2023 9:00AM Marketing
To have good CX, make your experience forgettable

To have good CX, make your experience forgettable

Relationship between service and experience.
Athina Mallis May 26 2023 10:16AM Marketing
How Ray White Corporate embraced digital transformation

How Ray White Corporate embraced digital transformation

Improving CX for tenants, sellers and buyers.
Athina Mallis May 24 2023 11:13AM Marketing
The importance of listening to customer feedback

The importance of listening to customer feedback

Feedback to help the NRMA grow.
Athina Mallis May 22 2023 9:00AM Marketing
Haleon uses VR to unlock customer insights

Haleon uses VR to unlock customer insights

Understanding insights through a digital lens.
Athina Mallis Apr 26 2023 6:01AM Emerging Tech
GPT-4 and AI can enhance or kill your brand–which depends on what you do next

GPT-4 and AI can enhance or kill your brand–which depends on what you do next

The complex relationship between AI and CX.
Augie Ray Mar 24 2023 10:31AM Emerging Tech
Carma reinvents the wheel when it comes to selling used cars

Carma reinvents the wheel when it comes to selling used cars

An online dealership, not a marketplace.
Athina Mallis Mar 16 2023 6:25AM Finance
The importance of listening to customers: Utah Jazz CXO

The importance of listening to customers: Utah Jazz CXO

Andrea Williams, chief experience officer, Utah Jazz.
Athina Mallis Mar 13 2023 2:39PM Marketing
Case study: Roses Only enhances customer service through its digital offering

Case study: Roses Only enhances customer service through its digital offering

Uses a suite of digital products.
Athina Mallis Feb 27 2023 2:04PM Finance
Increase investments in customer insights, cut tech debt, experiment in Web3: Forrester

Increase investments in customer insights, cut tech debt, experiment in Web3: Forrester

2023 holds new possibilities and risks for leaders.
Athina Mallis Sep 5 2022 12:02PM Governance

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