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Home
personalisation
personalisation
Virgin Australia is spooling up analytics engines for air travel takeoff
Sets up COE, backed by three year platforms deal.
Ry Crozier
May 26 2021 6:55AM
Strategy
Rethinking digital experiences in 2021
Customer experience projects are in full swing. What should leaders consider?
William Maher
May 17 2021 5:00AM
Reimagine the Future with Confidence
7-Eleven Australia builds an 'enhanced loyalty' team
Stands up platform and squad to deal in customer data insights.
Kate Weber
May 13 2021 6:49AM
Strategy
Telstra pushes its personalisation engine faster
After a year spent achieving scale.
Ry Crozier
May 5 2021 12:31PM
Cloud
Telstra treads fine line when sending - or suppressing - marketing messages
But says tech deployed under T22 transformation is helping.
Ry Crozier
Apr 21 2021 6:50AM
Cloud
Pushing the boundaries of mass personalisation
Big data and AI are changing the way organisations interact with individuals.
William Maher
Apr 15 2021 11:16AM
Reimagine the Future with Confidence
Better customer engagement requires a new mindset
Exploring the new phase of digital marketing.
Staff Writer
Mar 8 2021 1:15PM
Reimagine the Future with Confidence
Coles Group looks to single customer ID across online stores, apps
Under project led by new platform engineering group.
Ry Crozier
Dec 14 2020 6:58AM
Projects
How Dan Murphy's personalisation engine bottles up your preference data
And triple proofs EDM yield.
Matt Johnston
Dec 4 2019 7:07AM
Strategy
Virgin Australia predicts personalisation hit from data use crackdown
Says it's being held to higher standard than law requires.
Ry Crozier
Oct 16 2019 7:08AM
Storage
Toyota Australia uses digital to drive buyers into dealers
Personalisation pilot drives scale ambitions.
Ry Crozier
Sep 25 2019 1:00PM
Strategy
Domino's trials neural network to tailor pizza deals
Australian operation reveals test of nascent cloud service.
Ry Crozier
Aug 21 2019 6:59AM
Cloud
Xinja reveals SAP core cost 'about $1.8 million'
As Aussie neobank shares its data-driven ambitions.
Ry Crozier
Aug 21 2019 6:59AM
Financial Services
WooliesX predicts ways to connect with customers
Kicks off first project, hunts out more use cases.
Ry Crozier
Apr 15 2019 7:06AM
Cloud
How Woolworths uses Google to power its massive analytics uplift
Set to localise shipments and personalise customer experiences within months.
Ry Crozier
Apr 10 2019 12:22PM
Cloud
NAB's shift to digital gets personal
Bad user experience cost the bank $11m in three weeks.
Ry Crozier
Sep 4 2018 12:37PM
Financial Services
Telstra to personalise product offers in under a second
Pioneers development of new system.
Ry Crozier
Jan 17 2018 11:52AM
Telco/ISP
Shell blends data to personalise fuel
Battles with adding value to a commodity sale.
Ry Crozier
Nov 13 2017 12:08PM
Software
TfNSW looks to Opal data to 'personalise' commute
Tailored disruption warnings based on travel patterns.
Ry Crozier
Apr 15 2016 6:30AM
Strategy
Personalisation doesn't have to be creepy: Phair
New report discusses big data and privacy.
Charis Palmer
Apr 30 2013 1:42PM
Training & Development
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