personalisation

Rethinking digital experiences in 2021

Rethinking digital experiences in 2021

Customer experience projects are in full swing. What should leaders consider?
William Maher May 17 2021 5:00AM Reimagine the Future with Confidence
7-Eleven Australia builds an 'enhanced loyalty' team

7-Eleven Australia builds an 'enhanced loyalty' team

Stands up platform and squad to deal in customer data insights.
Kate Weber May 13 2021 6:49AM Strategy
Telstra pushes its personalisation engine faster

Telstra pushes its personalisation engine faster

After a year spent achieving scale.
Ry Crozier May 5 2021 12:31PM Cloud
Telstra treads fine line when sending - or suppressing - marketing messages

Telstra treads fine line when sending - or suppressing - marketing messages

But says tech deployed under T22 transformation is helping.
Ry Crozier Apr 21 2021 6:50AM Cloud
Pushing the boundaries of mass personalisation

Pushing the boundaries of mass personalisation

Big data and AI are changing the way organisations interact with individuals.
William Maher Apr 15 2021 11:16AM Reimagine the Future with Confidence
Better customer engagement requires a new mindset

Better customer engagement requires a new mindset

Exploring the new phase of digital marketing.
Staff Writer Mar 8 2021 1:15PM Reimagine the Future with Confidence
Coles Group looks to single customer ID across online stores, apps

Coles Group looks to single customer ID across online stores, apps

Under project led by new platform engineering group.
Ry Crozier Dec 14 2020 6:58AM Projects
How Dan Murphy's personalisation engine bottles up your preference data

How Dan Murphy's personalisation engine bottles up your preference data

And triple proofs EDM yield.
Matt Johnston Dec 4 2019 7:07AM Strategy
Virgin Australia predicts personalisation hit from data use crackdown

Virgin Australia predicts personalisation hit from data use crackdown

Says it's being held to higher standard than law requires.
Ry Crozier Oct 16 2019 7:08AM Storage
Toyota Australia uses digital to drive buyers into dealers

Toyota Australia uses digital to drive buyers into dealers

Personalisation pilot drives scale ambitions.
Ry Crozier Sep 25 2019 1:00PM Strategy
Domino's trials neural network to tailor pizza deals

Domino's trials neural network to tailor pizza deals

Australian operation reveals test of nascent cloud service.
Ry Crozier Aug 21 2019 6:59AM Cloud
Xinja reveals SAP core cost 'about $1.8 million'

Xinja reveals SAP core cost 'about $1.8 million'

As Aussie neobank shares its data-driven ambitions.
Ry Crozier Aug 21 2019 6:59AM Financial Services
WooliesX predicts ways to connect with customers

WooliesX predicts ways to connect with customers

Kicks off first project, hunts out more use cases.
Ry Crozier Apr 15 2019 7:06AM Cloud
How Woolworths uses Google to power its massive analytics uplift

How Woolworths uses Google to power its massive analytics uplift

Set to localise shipments and personalise customer experiences within months.
Ry Crozier Apr 10 2019 12:22PM Cloud
NAB's shift to digital gets personal

NAB's shift to digital gets personal

Bad user experience cost the bank $11m in three weeks.
Ry Crozier Sep 4 2018 12:37PM Financial Services
Telstra to personalise product offers in under a second

Telstra to personalise product offers in under a second

Pioneers development of new system.
Ry Crozier Jan 17 2018 11:52AM Telco/ISP
Shell blends data to personalise fuel

Shell blends data to personalise fuel

Battles with adding value to a commodity sale.
Ry Crozier Nov 13 2017 12:08PM Software
TfNSW looks to Opal data to 'personalise' commute

TfNSW looks to Opal data to 'personalise' commute

Tailored disruption warnings based on travel patterns.
Ry Crozier Apr 15 2016 6:30AM Strategy
Personalisation doesn't have to be creepy: Phair

Personalisation doesn't have to be creepy: Phair

New report discusses big data and privacy.
Charis Palmer Apr 30 2013 1:42PM Training & Development
Advertising and personalisation set mobile agenda

Advertising and personalisation set mobile agenda

User-generated content expected to march on the mobile phone in 2007.
Tom Sanders Dec 22 2006 9:49AM Telco/ISP

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