Marketing

Thomson Reuters tackles marketing email fatigue with AI

Thomson Reuters tackles marketing email fatigue with AI

Improved marketing decisions, campaign engagement and ROI.
Kate Weber Sep 23 2024 2:50PM Marketing
Case Study: TerryWhite transforms convenience into care

Case Study: TerryWhite transforms convenience into care

New prescription collection point creating ease for staff and customers.
Kate Weber Sep 18 2024 2:58AM Marketing
BoQ Group agent assist pilot ready to scale out to 300 staff

BoQ Group agent assist pilot ready to scale out to 300 staff

Following the test run of roughly 20 agents.
Digital Nation Staff Sep 16 2024 3:55PM Marketing
Alinta Energy: “CX is everything”

Alinta Energy: “CX is everything”

As the energy retailer moves through customer experience transformation.
Digital Nation Staff Sep 11 2024 11:01AM Marketing
Humm Group boosts agent effectiveness and automates QA in under six months

Humm Group boosts agent effectiveness and automates QA in under six months

Plus highlight self-service opportunities.
Digital Nation Staff Aug 21 2024 4:10PM Marketing
Case Study: Norths Collective sharpens 360 customer view

Case Study: Norths Collective sharpens 360 customer view

Builds out personalisation and analytics.
Kate Weber Aug 14 2024 9:25AM Marketing
The importance of The Salvation Army delivering empathy at scale through its call centres

The importance of The Salvation Army delivering empathy at scale through its call centres

Boosts its community reach.
Digital Nation Staff Aug 12 2024 2:04PM Marketing
Colonial First State sees 40 percent of customer interactions move to web messaging

Colonial First State sees 40 percent of customer interactions move to web messaging

The change "work really well".
Digital Nation Staff Aug 6 2024 3:40PM Marketing
ANZ unlocks transactional data

ANZ unlocks transactional data

Through data and analytics
Digital Nation Staff Aug 5 2024 12:58PM Marketing
Flight Centre finds the ‘why’ with natural language processing capabilities

Flight Centre finds the ‘why’ with natural language processing capabilities

“Knowing how our customers feel is good, but knowing what to do about that is better.”
Kate Weber Aug 1 2024 1:30PM Marketing
Westpac brings in-app calling to mobile banking customers

Westpac brings in-app calling to mobile banking customers

Powered by Vonage technology and Optus.
Ry Crozier Jul 30 2024 11:04AM Marketing
Apple's artificial intelligence features to be delayed, Bloomberg News reports

Apple's artificial intelligence features to be delayed, Bloomberg News reports

Apple's upcoming artificial intelligence features will arrive later than anticipated.
Gursimran Kaur Jul 29 2024 3:01PM Marketing
Hilton’s new ‘stay score’ system provides holistic customer view

Hilton’s new ‘stay score’ system provides holistic customer view

Transforms the voice of the customer
Kate Weber Jul 23 2024 2:55PM Marketing
How NAB intends to use martech to uplift the customer experience

How NAB intends to use martech to uplift the customer experience

Currently undergoing “big program of work”.
Kate Weber Jul 23 2024 12:01PM Marketing
Netflix beats subscriber targets, cautions on ad growth

Netflix beats subscriber targets, cautions on ad growth

Following password-sharing crackdown and the popularity of some shows.
Dawn Chmielewski and Lisa Richwine Jul 19 2024 3:32PM Marketing
Venues NSW ready to dive deeper into the customer journey

Venues NSW ready to dive deeper into the customer journey

As it looks at AI solutions.  
Kate Weber Jul 18 2024 10:52AM Marketing
Zip Co reports 44 percent customer experience uplift

Zip Co reports 44 percent customer experience uplift

As the buy now, pay later company tackles user features.
Kate Weber Jul 15 2024 9:00AM Marketing
CBA adds digital travel and vehicle features

CBA adds digital travel and vehicle features

An average customer logs in over 42 times each month.
Digital Nation Staff Jul 4 2024 5:17PM Marketing
ICC uplifts connectivity in $3 million upgrade

ICC uplifts connectivity in $3 million upgrade

New wireless system boosts guest experience.
Digital Nation Staff Jun 27 2024 10:20AM Marketing
E-commerce firm Shopee to adjust services in Indonesia after antitrust violation

E-commerce firm Shopee to adjust services in Indonesia after antitrust violation

Shopee agreed to make changes after the country's antitrust agency said the platform had admitted to violating anti-monopoly rules.
Stefanno Sulaiman Jun 26 2024 4:56PM Marketing

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