Marketing

How NAB intends to use martech to uplift the customer experience

How NAB intends to use martech to uplift the customer experience

Currently undergoing “big program of work”.
Kate Weber Jul 23 2024 12:01PM Marketing
Netflix beats subscriber targets, cautions on ad growth

Netflix beats subscriber targets, cautions on ad growth

Following password-sharing crackdown and the popularity of some shows.
Dawn Chmielewski and Lisa Richwine Jul 19 2024 3:32PM Marketing
Venues NSW ready to dive deeper into the customer journey

Venues NSW ready to dive deeper into the customer journey

As it looks at AI solutions.  
Kate Weber Jul 18 2024 10:52AM Marketing
Zip Co reports 44 percent customer experience uplift

Zip Co reports 44 percent customer experience uplift

As the buy now, pay later company tackles user features.
Kate Weber Jul 15 2024 9:00AM Marketing
CBA adds digital travel and vehicle features

CBA adds digital travel and vehicle features

An average customer logs in over 42 times each month.
Digital Nation Staff Jul 4 2024 5:17PM Marketing
ICC uplifts connectivity in $3 million upgrade

ICC uplifts connectivity in $3 million upgrade

New wireless system boosts guest experience.
Digital Nation Staff Jun 27 2024 10:20AM Marketing
E-commerce firm Shopee to adjust services in Indonesia after antitrust violation

E-commerce firm Shopee to adjust services in Indonesia after antitrust violation

Shopee agreed to make changes after the country's antitrust agency said the platform had admitted to violating anti-monopoly rules.
Stefanno Sulaiman Jun 26 2024 4:56PM Marketing
Australian Open 2024 tapped AI for wider audience reach

Australian Open 2024 tapped AI for wider audience reach

Roland Garros, also known as the French Open, adopts similar methods.
Digital Nation Staff Jun 21 2024 3:38PM Marketing
Case Study: Toowoomba Regional Council enhances resident services

Case Study: Toowoomba Regional Council enhances resident services

Via its wider digital transformation including digital meters.
Kate Weber Jun 19 2024 5:22PM Marketing
How MECCA built out its omnichannel experience

How MECCA built out its omnichannel experience

Bringing the in-store experience online.
Digital Nation Staff Jun 18 2024 4:21PM Marketing
Spotlight Group centralises communication for 12,000 staff

Spotlight Group centralises communication for 12,000 staff

Through new ‘Central’ platform.
Kate Weber Jun 12 2024 10:00AM Marketing
AGL to transform consumer business with $150m Kaluza stake

AGL to transform consumer business with $150m Kaluza stake

Will move 4 million customers onto Kaluza platform.
Eleanor Dickinson Jun 12 2024 9:24AM Marketing
Case Study: Honan Insurance Group boosts customer and staff experience

Case Study: Honan Insurance Group boosts customer and staff experience

Via uplifting its strata quotation process. 
Kate Weber May 29 2024 2:28PM Marketing
Woolworths’ Cartology builds digital screen footprint

Woolworths’ Cartology builds digital screen footprint

Roll out to be complete by July. 
Digital Nation Staff May 28 2024 11:13AM Marketing
Telco complaints hold steady

Telco complaints hold steady

Latest data shows there were 3.3 complaints per 10,000 services. 
Digital Nation Staff May 14 2024 2:53PM Marketing
Feeling overwhelmed sees 74 percent of consumers abandon carts: Accenture

Feeling overwhelmed sees 74 percent of consumers abandon carts: Accenture

However, consumers are “ready” to adopt generative AI tools. 
Digital Nation Staff May 13 2024 3:07PM Marketing
Opinion: Can a fraction too much friction improve customer experience?

Opinion: Can a fraction too much friction improve customer experience?

insights from Digital Nation columnist, Beau Ushay.
Beau Ushay May 7 2024 4:21PM Marketing
Groupon optimises pricing and distribution processes

Groupon optimises pricing and distribution processes

In partnership with Siteminder.
Digital Nation Staff Apr 23 2024 3:08PM Marketing
X vows to 'robustly challenge' Australia order to remove stabbing posts

X vows to 'robustly challenge' Australia order to remove stabbing posts

eSafety demands the company remove some posts related to the stabbing of a bishop in Sydney.
Staff Writer Apr 22 2024 4:29PM Marketing
Westpac customers land open banking home loan benefits

Westpac customers land open banking home loan benefits

As it integrates NextGen across all brands.
Digital Nation Staff Apr 18 2024 5:14PM Marketing

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