The World Economic Forum (WEF) has launched the AI Governance Alliance, an initiative focused on responsible generative AI.

According to the WEF, the AI Governance Alliance aims to address today's most critical issues as humanity approaches a potentially transformative socio-economic era.
By bringing together influential regional voices and multiple stakeholders globally, the alliance seeks to harness the benefits of generative AI systems and technologies while ensuring equitable and sustainable global impacts.
More global bodies are on board with AI regulation as generative AI continues to soar in popularity. Earlier this week, the UN secretary-general backed a proposal by some artificial intelligence executives for the creation of an international AI watchdog body.
The AI Governance Alliance combines private sector knowledge, public sector governance and civil society objectives to address the transformative nature of generative AI systems.
With the support of the World Economic Forum's Centre for the Fourth Industrial Revolution, the alliance actively engages with various regions while contributing to shaping a global approach to address the transformative nature of generative AI systems.
Jeremy Jurgens, managing director at the World Economic Forum said the AI Governance Alliance marks a significant stride towards responsible and ethical advancements in generative AI technology.
“Given its potential to transform businesses and societies, it is crucial that generative AI be developed and deployed with an unwavering focus on societal progress and human-centric principles,” he said.
The primary goal of the AI Governance Alliance is to formulate and implement practical recommendations for the responsible design, development and deployment of generative AI systems. This initiative prioritises three key areas, safe systems and technologies; sustainable applications and transformation; and resilient governance and regulation.
By delving into crucial themes such as informed technology decisions, responsible adoption, the societal implications of AI, and ethical governance, the initiative offers guidance, tools and resources that foster the responsible and inclusive global development and deployment of generative AI technologies.