In this Digital Nation Australia mini-documentary we hear from Phil Hawkins, former chief operations officer at Flybuys Loyalty Pacific, Sanjay Gill, CEO of babywear brand Purebaby and Matt Jones, head of digital at Country Road about how loyalty programs have changed overtime, and what makes them successful for businesses.
Mini-documentary: Loyalty programs focus on ease of use to drive engagement
Reward, promote and engage.
Got a news tip for our journalists? Share it with us anonymously here.
© Digital Nation
Partner Content
Partner Content
Logicalis APAC CIO Report: The CIO’s 2025 Mandate
.png&h=140&w=231&c=1&s=0)
Partner Content
Elastic's Open Source Strategy Drives Innovation and Expansion
AI Copilot: Breaking Down Silos & Securing the Future
_(5).jpg&h=140&w=231&c=1&s=0)
Partner Content
Identity Is the New Boardroom Priority
.png&w=100&c=1&s=0)
Digital NSW 2025 Showcase
_(1).jpg&h=140&w=231&c=1&s=0)
