Marketing

Case study: How La Trobe University sets its data students up for success

Case study: How La Trobe University sets its data students up for success

Preparing students for their future.
Athina Mallis Dec 5 2022 12:12PM Marketing
BlackRock's chief executive says crypto technology is still relevant

BlackRock's chief executive says crypto technology is still relevant

FTX showed "misbehaviours".
Carolina Mandl Dec 1 2022 9:33AM Marketing
Crypto lender BlockFi files for bankruptcy as FTX carnage continues

Crypto lender BlockFi files for bankruptcy as FTX carnage continues

Another one bites the dust.
Hannah Lang, Niket Nishant and Manya Saini Nov 29 2022 9:54AM Marketing
Microsoft expected to offer EU concessions to keep Activision deal alive

Microsoft expected to offer EU concessions to keep Activision deal alive

Deal is still in limbo.
Foo Yun Chee Nov 29 2022 9:54AM Marketing
Digital advertising adds $94B to GDP: IAB Australia

Digital advertising adds $94B to GDP: IAB Australia

Economic and community benefits.
VB Templeman Nov 24 2022 1:55PM Marketing
YouTube expands shopping features to combat digital ad slowdown

YouTube expands shopping features to combat digital ad slowdown

Feature being tested in US.
Staff Writer Nov 17 2022 5:39AM Marketing
Deliveroo is deliverooted down under

Deliveroo is deliverooted down under

Food delivery firm pulls out of Australia.
Andrew Birmingham Nov 16 2022 4:57PM Marketing
FTX's founder says he didn't see warning signs

FTX's founder says he didn't see warning signs

Another chapter in the FTX debacle.
Staff Writer Nov 15 2022 4:06PM Marketing
Amazon plans to slash 10,000 jobs

Amazon plans to slash 10,000 jobs

Follows Meta's job cuts.
Jeffrey Dastin Nov 15 2022 4:06PM Marketing
Tech buying basics: campaign or conversation?

Tech buying basics: campaign or conversation?

Rising above the noise.
Derry Finkeldey Nov 15 2022 11:41AM Marketing
US lays claim to US$1 billion in stolen Silk Road Bitcoin

US lays claim to US$1 billion in stolen Silk Road Bitcoin

Second largest seizure in US history.
Luc Cohen Nov 8 2022 12:02PM Marketing
How to build a strong predictive analytics process in a rollercoaster reality

How to build a strong predictive analytics process in a rollercoaster reality

Closing the gap between commercial objectives and forecasts.
Simon Escobar Nov 7 2022 9:07AM Marketing
Responsible and ethical use can balance the lopsided data equation

Responsible and ethical use can balance the lopsided data equation

Responsible and ethical use of data is key to success
Staff Writers Nov 4 2022 1:24PM Marketing
Musk sacks the Twitter board. Everything is totally normal

Musk sacks the Twitter board. Everything is totally normal

Move revealed in a regulatory filing.
Andrew Birmingham Nov 1 2022 7:37AM Marketing
Twitter under Musk: Crazy is easy, now comes the hard part

Twitter under Musk: Crazy is easy, now comes the hard part

A wild first 72 hours. Hate speech surges. Musk posts then deletes an insane conspiracy theory. It's only Monday.
Sheila Dang Oct 31 2022 8:33AM Marketing
Elon Musk completes $44 billion acquisition of Twitter

Elon Musk completes $44 billion acquisition of Twitter

Fires company's top leadership.
Staff Writer Oct 28 2022 12:35PM Marketing
Seven West Media turns to gaming to enhance its BVOD service

Seven West Media turns to gaming to enhance its BVOD service

To launch next year.
Athina Mallis Oct 27 2022 5:42PM Marketing
Alphabet's miss fans inflation fears across digital advertising

Alphabet's miss fans inflation fears across digital advertising

Ad spend slowing, job cuts to come.
Sheila Dang and Eva Mathews Oct 26 2022 11:30AM Marketing
CASE STUDY: Amaysim finds a more effective way to lift and shift data

CASE STUDY: Amaysim finds a more effective way to lift and shift data

Workers to focus on higher value add.
VB Templeman Oct 24 2022 2:59PM Marketing
Snap's slowing ad growth sends inflation fears through tech sector

Snap's slowing ad growth sends inflation fears through tech sector

Results cast a shadow on the rest of the forecasting season.
Sheila Dang Oct 21 2022 9:47AM Marketing

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