Latest News
El Jannah backs Salesforce martech stack to support store expansion
L'Oréal links consumer spend uplift to CDP rollout
Delivering the digital education revolution with Orro
NBN Co to "rationalise" some access technologies entirely
M&S will be over the worst of cyberattack impact by August
LOG IN
SUBSCRIBE
NEWS
GOVERNMENT
SECURITY
AI
DIGITAL NATION
RESOURCES
PODCAST
EVENTS
ADVERTISE
Search
BUSINESS
CLOUD
DATA CENTRE
EDUCATION
FINANCIAL SERVICES
HARDWARE
HEALTHCARE
INDUSTRIAL
NETWORKING
PROJECTS
SOFTWARE
STORAGE
STRATEGY
TECHNOLOGY
TELCO/ISP
HR
MARKETING
FINANCE
LEADERSHIP
GOVERNANCE
EMERGING TECH
STATE OF SECURITY 2025
State of HR Tech
State of AI 2024
Special Reports
Focal Points
MEDIA HUB
PARTNER CONTENT
PARTNER HUBS
RESEARCH
Data&AI Breakfast
SECURITY AWARDS
DIGITAL NATION AWARDS
BENCHMARK AWARDS
Digital As Usual
NEWS
BUSINESS
CLOUD
DATA CENTRE
EDUCATION
FINANCIAL SERVICES
HARDWARE
HEALTHCARE
INDUSTRIAL
NETWORKING
PROJECTS
SOFTWARE
STORAGE
STRATEGY
TECHNOLOGY
TELCO/ISP
GOVERNMENT
SECURITY
AI
DIGITAL NATION
HR
MARKETING
FINANCE
LEADERSHIP
GOVERNANCE
EMERGING TECH
RESOURCES
STATE OF SECURITY 2025
State of HR Tech
State of AI 2024
Special Reports
Focal Points
MEDIA HUB
PARTNER CONTENT
PARTNER HUBS
RESEARCH
PODCAST
EVENTS
Data&AI Breakfast
SECURITY AWARDS
DIGITAL NATION AWARDS
BENCHMARK AWARDS
Digital As Usual
ADVERTISE
Log In
Email:
Password:
Remember me
|
Forgot password?
Don't have an account? Register now!
Home
Digital Nation
Marketing
Marketing
El Jannah backs Salesforce martech stack to support store expansion
Charcoal chicken chain looks to AI use cases.
Ry Crozier
Jul 3 2025 12:23PM
Marketing
L'Oréal links consumer spend uplift to CDP rollout
Plans to add AI next.
Kate Weber
Jul 3 2025 12:18PM
Marketing
Woolworths Group consolidates 30,000 marketing assets into Adobe platform
Creates “single source of truth” for marketing teams.
Eleanor Dickinson
Jul 2 2025 6:18AM
Digital Nation
Adelaide University stands up its digital stack
Case Study: Creates a full student experience ahead of 2026 opening.
Kate Weber
Jun 26 2025 1:35PM
Marketing
Webjet Group appoints tech-based marketing chief
Taps Funlab's chief marketing officer for role.
Kate Weber
Jun 12 2025 12:30PM
Marketing
Afterpay rebuilds marketing ops with new CDP and data stack
Block acquisition prompted upgrade of "scrappy" processes.
Eleanor Dickinson
Jun 10 2025 6:35AM
Marketing
David Jones shapes store design, lease negotiations with customer feedback
Multiple parts of retail business benefit from "quick and meaningful data".
Kate Weber
Jun 4 2025 4:18AM
Marketing
Cushman & Wakefield cuts time to create property marketing
Digital transformation boosts staff and customer satisfaction.
Kate Weber
Mar 4 2025 6:46AM
Marketing
Webjet creates tech-driven CMO role
Following demerger.
Kate Weber
Jan 31 2025 6:48AM
Marketing
AMP puts tech at forefront of new marketing delivery
Appoints Tina Cleary as new CMO.
Kate Weber
Jan 15 2025 12:30PM
Marketing
Freedom Furniture turns on AI-based search and personalisation
Boosts personalisation and sales.
Kate Weber
Jan 9 2025 2:22PM
Marketing
Petbarn uses AI tool to answer questions, recommend products
Marks 6000 responses within a month of launch.
Kate Weber
Dec 18 2024 6:38AM
Marketing
IAG treats generative AI as an "inclusive innovation"
Splits use cases into three categories.
Kate Weber
Dec 5 2024 6:41AM
Financial Services
Norths Collective membership climbs on digital transformation
Builds customer engagement and lifetime value.
Kate Weber
Nov 27 2024 6:55AM
Marketing
Priceline deploys platform to raise local profile of its pharmacies
Improves access to, and management of, local area marketing.
Kate Weber
Nov 11 2024 6:45AM
Marketing
Case Study: Interflora Australia cuts contact centre calls by up to 20 percent
Uplifts the customer experience.
Kate Weber
Oct 31 2024 1:36PM
Marketing
The Australian Ballet sets ops platform to improve coordination
Makes myriad approvals easier to track.
Kate Weber
Oct 30 2024 7:03AM
Marketing
McDonald's Australia flips its project management fortunes
What it takes to deliver a 'fry-thru' pop-up restaurant in a park.
Kate Weber
Oct 28 2024 6:52AM
Marketing
Optus' AI experiment the latest in a digital drive to increase customer spend
Universal cart and personalisation efforts paying off.
Ry Crozier
Oct 18 2024 6:52AM
Marketing
CBA fined $7.5m for over 170 million more spam messages
Marketing messages mistakenly classified.
Ry Crozier
Oct 17 2024 12:20AM
Financial Services
Next
Most popular tech stories
Optus' first AI chief Samantha Lawson exits
Woolworths Group consolidates 30,000 marketing assets into Adobe platform
NAB brings Pete Steel into new digital, data and AI exec role
Adelaide University stands up its digital stack
ANZ's Maile Carnegie to exit next month
Evergreen hungry for more Australian MSPs
Announcing the 2025 Impact Awards Partner Leadership finalists
Dell’s new platform wants to end HCI vendor lock-in
TAFE NSW, NESA land tech funding in state budget
Gartner: Microsoft Copilot hype offset by ROI and readiness realities
Blackberry celebrates "giant step forward"
Laing O'Rourke brings IoT to hard hats
365mesh launches updated Aussie-made vibration sensor
Telstra to host IoT State of the Nation event on November 14
IoT Awards: How PGH Bricks and Pavers automated brick colour picking
Log In
Don't have an account? Register now!
Email:
Password:
Remember me
|
Forgot your password?