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Apple goes to battle with Spotify in premium podcast push

By Sheila Dang

Apr 21 2021 6:13AM

A market it popularised but didn't monetise.

Apple goes to battle with Spotify in premium podcast push

Apple is fighting to retain control of the fast-growing podcasting market it popularised years ago but did not monetise, analysts and industry experts told Reuters. Nearly 16 years after Apple added the ability to find podcasts - a portmanteau of "iPod" and "broadcasting" ...

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