When Amazon's new AI tool answers shoppers' queries, who benefits?

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Amazon.com rolls out a new AI assistant, but the feature raises as many questions as it answers.

When Amazon's new AI tool answers shoppers' queries, who benefits?
Amazon.com has begun rolling out a new artificial intelligence assistant that is meant to address shoppers’ product questions, but the feature raises as many questions as it answers. Rufus, as the software is known, will help users, according to Amazon, by guiding them to the toaster ovens ...

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