Symantec has teamed up with rapper Snoop Dogg to promote its Norton line of consumer security products.
A joint marketing campaign "Hack is Whack" asks would-be rappers to submit a two-minute security-related rhyme on video for the chance to win double passes to see Snoop live and meet his management team.
Snoop [pictured] will join a panel of Norton representatives to assess how well entrants "convey the anti-cybercrime message".
Symantec has even coughed up security lingo to aide contestants with their messaging, such as malware, trojans, keystroke loggers, and the drive-by-download.
"Like its name suggests, malware is just straight up bad," Symantec said.
Since the competition opened yesterday four cybercrime fighting rappers have submitted entries, including the high energy entry "Blocka Blocka", which can be viewed here.
The competition is only open to US citizens.