SAP revamps its CRM to take on Salesforce

By

Consolidates acquisitions under C/4 HANA brand.

SAP revamps its CRM to take on Salesforce
SAP has moved to curb the impact Salesforce is having on its own CRM play by merging a number of products under a new offering called C/4 HANA. C/4 HANA is SAP's attempt to tie together its ERP applications with front-office customer-facing tools, aiming to create a better customer ...

Hi! You've reached one of our premium articles. This is available exclusively to subscribers.

It's free to register, and only takes a few minutes.

Once you sign up you'll have unlimited access to the full catalogue of Australia's best business IT content, as well as a daily news bulletin delivered straight to your inbox.

Register now
Got a news tip for our journalists? Share it with us anonymously here.
Copyright © ITPro, Dennis Publishing
Tags:
hanasalesforcesoftware

Sponsored Whitepapers

See everything. Do more.
See everything. Do more.
Lindentech Secures Digital Identity with Zero Trust and Microsoft Entra
Lindentech Secures Digital Identity with Zero Trust and Microsoft Entra
Diamond IT Delivers GRC Transformation with Microsoft Purview
Diamond IT Delivers GRC Transformation with Microsoft Purview
Linktech Powers Energy Trader’s Essential Eight Compliance in Just Eight Weeks
Linktech Powers Energy Trader’s Essential Eight Compliance in Just Eight Weeks
Byte Delivers Future-Ready IT: Transforming Endpoint Security and Productivity with a Cloud-First Strategy
Byte Delivers Future-Ready IT: Transforming Endpoint Security and Productivity with a Cloud-First Strategy

Events

Most Read Articles

Orica to set new workforce systems live in Australia in July

Orica to set new workforce systems live in Australia in July
Lion builds an app to detect its beers on tap in venues

Lion builds an app to detect its beers on tap in venues
ANZ Institutional readies go-live for "multi-agent chatbot" amie

ANZ Institutional readies go-live for "multi-agent chatbot" amie
Victoria Police refreshes online reporting

Victoria Police refreshes online reporting
techpartner.news logo
Dave Stevens on Brennan's evolution and the need for Aussie tech unity
Dave Stevens on Brennan's evolution and the need for Aussie tech unity
Sydney's ITKnocks on contact centre AI and the slow death of the IVR
Sydney's ITKnocks on contact centre AI and the slow death of the IVR
"It's an exciting time to be part of the health and aged care sector"
"It's an exciting time to be part of the health and aged care sector"
Insicon founder Matt Miller on the coming 'tsunami' of compliance and educating boards about cyber security
Insicon founder Matt Miller on the coming 'tsunami' of compliance and educating boards about cyber security
Orro claims Australia first with managed digital asset discovery service
Orro claims Australia first with managed digital asset discovery service

Log In

  |  Forgot your password?