KAZ rebrands, restructures

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ASX-listed Aussie outsourcer KAZ Group has restructured, in a move which has seen it drop the Aspect Computing brand.

Under the restructure, the company now has two divisions, KAZ Business Services and KAZ Technology Services.

The Australian Administration Services line of business, which provides superannuation administration services for 3.5 million accounts, is the only division not being re-branded.

KAZ Business Services, formerly its Business Process Outsourcing division, incorporates the former Ausdata business. The KAZ Technology Services division is the former IT Services and Outsourcing division, which incorporated the Aspect and KAZ Computer Services brands.

Peter Kazacos, CEO at KAZ, said the restructure is a result of customers requesting a single point of contact and also cuts down the company's financial and HR overheads.

It is also central to the company's competitiveness in a market that is increasingly moving towards “selective outsourcing.”

Customers are increasingly looking at what parts of customer IT framework should be outsourced as opposed to an “all or nothing approach,” Kazacos said. He said that the company is also extending its IT infrastructure outsourcing services to government departments but deals in this area have been few and far between.

The company is also seeing more opportunities in the business process outsourcing (BPO) space, and will pursue export opportunities for its document processing software, particularly in the United States, although it hasn't made any sales there yet, Kazacos said.

Kazacos said the company will increase its investment in the software product space and has three additional software products in development which will be released over the next 36 months.

As for acquisitions, he said from an IT perspective, the company has “critical mass” but may enter joint venture arrangements in the future around business process outsourcing. “Acquisitions aren't anywhere in the immediate radar,” he said.

Following the Aspect merger in March 2002, Kazacos told iTnews that “less than 100” staff out of 2500 were made redundant.

For its half year ended December 31, 2002, around 70 percent of KAZ's revenue was generated by its IT services and outsourcing business, 26 percent by business process outsourcing sales and four percent by software product sales.


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