Apple feels the pinch as recession bites

By

Apple is beginning to feel the effects of the economic crisis, according to new research from retail sales tracking firm NPD Group.

Apple feels the pinch as recession bites
NPD reported flat Mac sales in the US retail market throughout November, after a year of soaring sales.

The data indicated that the poor sales performance could be due to a 38 per cent fall in the popularity of desktops in the US last month.

Apple's desktop unit share was down last month to 15.8 per cent from 17.4 per cent in October and 20.6 per cent in November 2007, noted the research.

While US notebook sales were up in November by 16.6 per cent overall, Apple's unit share decreased from its December figures.

However, NPD pointed to the high Mac sales in October being due to the introduction of new Macbooks.

Got a news tip for our journalists? Share it with us anonymously here.
Copyright ©v3.co.uk
Tags:
centhardwarenovemberpersalesshareunit

Sponsored Whitepapers

Digital Transformation That Works in the Real World
Digital Transformation That Works in the Real World
Beyond the Breach: Logicalis Delivers Scalable, Business-Aligned MXDR Security
Beyond the Breach: Logicalis Delivers Scalable, Business-Aligned MXDR Security
Transforming IT for the Hybrid Era
Transforming IT for the Hybrid Era
Powering secure AI at the Edge: What you need to know before it’s too late
Powering secure AI at the Edge: What you need to know before it’s too late
Ditch the Spreadsheets. Build a System That Grows With You.
Ditch the Spreadsheets. Build a System That Grows With You.

Events

Most Read Articles

IBM aims for quantum computer in 2029

IBM aims for quantum computer in 2029
Health signs $37m device-as-a-service deal

Health signs $37m device-as-a-service deal
RACV rolls refunds for direct debit disaster, can’t say when funds will clear

RACV rolls refunds for direct debit disaster, can’t say when funds will clear
Google says it has cracked a quantum computing challenge

Google says it has cracked a quantum computing challenge
techpartner.news logo
Dave Stevens on Brennan's evolution and the need for Aussie tech unity
Dave Stevens on Brennan's evolution and the need for Aussie tech unity
Sydney's ITKnocks on contact centre AI and the slow death of the IVR
Sydney's ITKnocks on contact centre AI and the slow death of the IVR
"It's an exciting time to be part of the health and aged care sector"
"It's an exciting time to be part of the health and aged care sector"
Insicon founder Matt Miller on the coming 'tsunami' of compliance and educating boards about cyber security
Insicon founder Matt Miller on the coming 'tsunami' of compliance and educating boards about cyber security
Orro claims Australia first with managed digital asset discovery service
Orro claims Australia first with managed digital asset discovery service

Log In

  |  Forgot your password?