Alphabet and Meta are bringing home the advertising bacon

By

Tech giants gobbling up ad revenue.

Alphabet and Meta are bringing home the advertising bacon
Advertisers are sticking with safe havens Alphabet and Meta Platforms in an uncertain economy, their quarterly results showed, likely helping the tech giants take market share away from smaller digital ad sellers such as Snap. Following a pandemic-led spending bonanza by advertisers who wanted ...

Hi! You've reached one of our premium articles. This is available exclusively to subscribers.

It's free to register, and only takes a few minutes.

Once you sign up you'll have unlimited access to the full catalogue of Australia's best business IT content, as well as a daily news bulletin delivered straight to your inbox.

Register now
Got a news tip for our journalists? Share it with us anonymously here.
Tags:
adtechalphabetmarketingmetasocial media

Sponsored Whitepapers

Digital Transformation That Works in the Real World
Digital Transformation That Works in the Real World
Beyond the Breach: Logicalis Delivers Scalable, Business-Aligned MXDR Security
Beyond the Breach: Logicalis Delivers Scalable, Business-Aligned MXDR Security
Transforming IT for the Hybrid Era
Transforming IT for the Hybrid Era
Powering secure AI at the Edge: What you need to know before it’s too late
Powering secure AI at the Edge: What you need to know before it’s too late
Ditch the Spreadsheets. Build a System That Grows With You.
Ditch the Spreadsheets. Build a System That Grows With You.

Events

Most Read Articles

Australia Post brings Adobe into customer experience transformation

Australia Post brings Adobe into customer experience transformation
UNSW invests in martech stack to bolster students' 'lifetime' loyalty

UNSW invests in martech stack to bolster students' 'lifetime' loyalty
Woolworths Group consolidates 30,000 marketing assets into Adobe platform

Woolworths Group consolidates 30,000 marketing assets into Adobe platform
El Jannah backs Salesforce martech stack to support store expansion

El Jannah backs Salesforce martech stack to support store expansion
techpartner.news logo
Dave Stevens on Brennan's evolution and the need for Aussie tech unity
Dave Stevens on Brennan's evolution and the need for Aussie tech unity
Sydney's ITKnocks on contact centre AI and the slow death of the IVR
Sydney's ITKnocks on contact centre AI and the slow death of the IVR
"It's an exciting time to be part of the health and aged care sector"
"It's an exciting time to be part of the health and aged care sector"
Insicon founder Matt Miller on the coming 'tsunami' of compliance and educating boards about cyber security
Insicon founder Matt Miller on the coming 'tsunami' of compliance and educating boards about cyber security
Orro claims Australia first with managed digital asset discovery service
Orro claims Australia first with managed digital asset discovery service

Log In

  |  Forgot your password?