Smart numbers in high demand

By

Australia's first "smart number" public auction has attracted plenty of interest, with one company bidding more than $100,000 for a 1800 number.

Australia's first "smart number" public auction has attracted plenty of interest, with one company bidding more than $100,000 for a 1800 number.


However, most successful bidders only paid the reserve of $500, the Australian Communications Authority (ACA) said.

Smart numbers are 1800 and 13 -- numbers designed to be easy to remember.

Dr Bob Horton, ACA acting chairman, said the highest winning bid of $100,000 was made for the smart number 1800 842 538 (TICKET).

"I am very pleased to see so many people taking the opportunity to secure a number that they value," Dr Horton said.

"The online auction system is running smoothly, with those bidding for smart numbers interacting confidently with the system," he said.

Got a news tip for our journalists? Share it with us anonymously here.
Tags:

Most Read Articles

AFP nabs alleged smisher targeting mobile phone customers

AFP nabs alleged smisher targeting mobile phone customers

Travel eSIMs secretly route traffic over Chinese and undisclosed networks: study

Travel eSIMs secretly route traffic over Chinese and undisclosed networks: study

Optus CEO says attack may have been launched from Europe

Optus CEO says attack may have been launched from Europe

Services Australia struggles to gauge exposure to Optus data breach

Services Australia struggles to gauge exposure to Optus data breach

Log In

  |  Forgot your password?