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Seven West Media builds out big data capability

By Allie Coyne

Feb 21 2014 6:24AM

Trying to cope with 158m records.

Seven West Media builds out big data capability

Seven West Media is preparing to switch on a new data warehouse later this year containing around 158 million records as a result of a partnership with data analytics company Acxiom. The media giant has for the past 12 months been working on building the strategy and systems needed to create ...

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