NSC restructures for second time

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Voice and data integrator NSC has restructured for the second time in a year, this time with the stated aim of working more closely with major vendor Avaya.

Craig Neil, managing director at NSC Group, said the specialist integrator had finished a few months restructuring the company in June.

The restructure would ready the contact-centre firm for a new year in which the plan was to work more closely with major partner Avaya, Neil said.

"It wasn't the people thing. It was more about engaging with Avaya and getting all the plans aligned," he said.

Neil said changes were made to the sales division and to management. The existing business and executive teams had been shuffled around and new sales plans put in place.

"We've brought some more management in," he said.

No one had been made redundant or left the company, Neil said.

"We have added about four staff, but that wasn't really the challenging bit," he said.

No changes were being made to the lines of Avaya business NSC worked with, as the integrator already worked with Avaya's whole range, Neil said.

"This is adding a bit more focus in some of the geographic areas, such as Western Australia and South Australia, some of the newer areas for us," he said.

NSC would increasingly focus on government work, which Neil expected to offer ripe pickings this year. The integrator was already getting good results in Canberra, he said, but wanted to build that momentum.

"We're going to get bigger in Canberra," Neil said. "There's a lot to do."

NSC would continue to work with other vendors such as Genesys and Lucent. Lucent sales were going particularly well, he added.

"One month down, I'm very happy with the way [the restructure] has gone," he said. "Hopefully, we'll have a big year."

NSC restructured mid-2003 into two subsidiaries, NSC Carrier Technology and NSC Enterprise Solutions. That restructure - which centralised sales and operations nationally -- was intended to set the integrator up for future growth in the local telecommunications market, Neil said at the time.

The integrator expanded its operation -- moving to larger premises and adding staff across Australia, including in new Adelaide and Perth offices -- and expected to almost triple revenues to $100 million by 2006, he said at the time.

Previously, NSC had service staff stationed in South Australia and Western Australia but no sales, office or technical presences there.


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