AdSense for video allows advertisers to purchase transparent InVideo ads or small text ads which rotate along the bottom of videos. The ads are then placed on videos embedded in pages by site publishers.
The programme was launched last year as a small trial limited to YouTube. The expanded beta will push the service to a number of other video sites, including GodTube, Blip.tv and Bobvila.com.
"We have two major goals: to make it easier for publishers to monetise video online, and for advertisers to learn how to reach the video community," product manager Shamim Samadi and product marketing manager Ryan Hayward said in a blog entry.
Publishers wanting to qualify for the beta programme will need to be based in the US and to publish their pages in English. The beta will also be limited to sites that serve more than one million video streams a month.
Google promised to expand the programme to other locations and smaller sites "in the near future".
Google expands AdSense video ads
By
Shaun Nichols
on Feb 25, 2008 8:10AM
Google has expanded its AdSense advertising programme for video, moving the initiative from a YouTube-only trial to a beta programme available on all Google Content Network sites..
Got a news tip for our journalists? Share it with us anonymously here.
Partner Content
Promoted Content
Why IT spending should be transformational, not just transactional
Promoted Content
Five ways Russian cybercrime tactics have changed
Promoted Content
How to choose business data storage
Promoted Content
AWS She Builds seeks to bridge the great IT gender gap
Sponsored Whitepapers
Understanding the next security control points: applications and workloads
Best security practices after rapid Digital Transformation
The CISO View 2021 Survey: Zero Trust and Privileged Access
How and why to backup your Office 365 tenant
ForgeRock for Australia’s Trusted Digital Identity Framework (TDIF)
