
Firefox is the main rival to Microsoft's Internet Explorer. Now in its second iteration, Firefox boasts a market share of 28 percent across Europe and 18per cent in the UK, according to market watcher Xitimonitor.com.
"The visit share of Firefox 2 is in fact superior to that of Internet Explorer 7 in 16 of the 32 European countries studied," said Xitimonitor.com in its latest browser barometer report.
"But in terms of the level of visit share country by country, the advantage belongs to Firefox 2 to become most popular browser in Europe."
The report also stated that Firefox 2 has imposed itself more widely than other versions of Firefox, than IE7 has with earlier versions of Internet Explorer.
"On average for a European country, Firefox 2 generated 83.2 per cent of Firefox visits for the week July 2 to July 8 2007, whereas IE7 only generated 33.9 per cent of Internet Explorer visits during the same week," said Xitimonitor.com.
The news will be a welcome relief to Mozilla, which announced a raft of changes to its marketing strategy early last month to help improve market share.
"Mozilla has done a reasonably good job getting people to download Firefox, but our data shows that a very high percentage of those people do not become long term, active Firefox users," wrote J T Batson, from Mozilla's marketing team, in a blog posting earlier this year.
"We need to figure out how we overcome the default behaviour of 'clicking on the blue e'."
According to company data posted on a Firefox wiki, approximately half of those who download Firefox never actually install the application.