Investor profiling fintech Capital Preferences has launched in Australia and plans to operate in 14 countries by the year end.
The suite of tools allows financial firms to gain insights across risk, ESG, goals, spending and insurance preferences in order to personalise advice for clients.
According to Bernard Del Rey, co-founder and CEO of Capital Preferences, “Labor’s recent success in the Federal Election and the rise of independent and Green candidates came in the wake of strong campaign messaging around combating climate change and embracing sustainability.
"Further, as the dust settles from the Royal Commission into Misconduct in the Banking, Superannuation and Financial Services Industry, the advice industry is turning its attention to innovation in service to the client – in particular, how digital technology enables deeper client understanding and delivery of more suitable, highly personalised advice at scale.”
Senior advisers Mario Modica and Peter Shepherd will lead the Australia launch, with 70 years of financial services experience between them.
Modica was the managing director of BT Group Licensees and has prior experience in executive leadership roles, while Shepherd grew his career for 18 years at Macquarie Group to become head of institutional business.
“As the Asia-Pacific region more fully embraces ESG investment, it is the ideal time to bring our technology to Australian shores,” said Del Rey.
Capital Preferences’ study of over 300 Australian investors reveals that ESG investment is set to scale in the region as investors increasingly demand sustainability across their portfolios.
According to Del Rey, “As our latest study uncovers, there is a sizeable segment of investors with highly individualised ESG preferences, who want to be acting now on these investments but may not presently feel they are being catered to. For advisers who can deliver confidently on ESG investments and put even a fraction of these assets in motion, this represents a particularly valuable opportunity for them.”
