Apple-backed study sheds light on physical sales through App Store

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Apple-backed study sheds light on physical sales through App Store

Quantifies activity that does not produce a commission for Apple.

Apple has released the results of a study that found its App Store spurred US$458 billion (A$660 billion) in sales last year from categories such as retail of physical goods, ride-hailing and advertising from which the iPhone maker takes no commission. The study, backed by Apple, marks the ...

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