Adairs welcomes Elle Roseby to top leadership role

Home furnishings, furniture and décor company, Adairs appointed Elle Roseby as group chief executive officer and managing director.

Elle Roseby

Roseby joins from Country Road and Trenery -part of CRG, owned by South African Woolworths Holdings, where she was the MD for roughly six years.

During her career, Roseby has also held business leadership roles at Cotton On Group (Supré), Sportsgirl, and Myer.

Roseby said in an official statement, “I am delighted to join Adairs and look forward to commencing in January 2025.

“Managing vertical speciality retail brands and enhancing service-centric store environments has been a consistent feature of my career.

“I look forward to working closely with the talented teams and leaders of each of Adairs, Focus on Furniture and Mocka,” Roseby said. 

Roseby will commence her role towards the end of 2025 with Mark Ronan continuing on as CEO until early 2025 to help with the handover.

Interim non-executive chairman Trent Peterson added, “We are pleased to welcome Elle to the Group as our new CEO. Elle is an authentic values-driven leader who brings deep retail experience across fashion apparel and home textile product categories.

“Her impressive track record in leading and growing customer-centric and product-led Australian brands makes her an outstanding appointment for the Group.

The board and I look forward to working closely with her across our portfolio of businesses,” Peterson said.