The company, which claims to be one of Australia’s largest pharmacy wholesale distribution and health and beauty retailers, said its pharmacy wholesale division plans to use MicroStrategy ‘for its analysis and reporting of key business performance indicators’.
“Our strategic requirements focus on enabling self-service for business users to quickly get the data they need, coupled with easier administration and maintenance for IT,“ said Michael Vodicka, CIO at API.
No details were provided on what tool Microstrategy will replace.

iTnews Cloud Covered Breakfast Summit
Live & Hands On Demo: Navigating the BMC AMI DevX Platform to Understand Code Faster Using AI
Melbourne Cloud & Datacenter Convention 2026
iTnews Executive Retreat - Data & AI Edition
The 2026 iAwards



