News Corp would lose US$9 million by ditching Google ads

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Former executive testifies.

News Corp would lose US$9 million by ditching Google ads
News Corp explored switching away from Google's advertising tools in 2017 but estimated that doing so would lose the Wall Street Journal publisher at least US$9 million ($13.5 million) in ad revenue, a former executive testified at Google's antitrust trial in Virginia. Google frustrated ...

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