IKEA to revamp app as store strategy shifts

By on
IKEA to revamp app as store strategy shifts

Customers visualise products in the context of their own homes.

IKEA is launching a new app to allow customers to shop remotely for products they can visualise in the context of their own homes, lessening the need for them to travel to its vast network of self-service, out-of-town stores. The world's biggest furniture retailer is shifting its business model ...

Hi! You've reached one of our premium articles. This is available exclusively to subscribers.

It's free to register, and only takes a few minutes.

Once you sign up you'll have unlimited access to the full catalogue of Australia's best business IT content, as well as a daily news bulletin delivered straight to your inbox.

Register now
Got a news tip for our journalists? Share it with us anonymously here.
Tags:
hardware ikea software

Most Read Articles

The CIO moves that made headlines in 2019

The CIO moves that made headlines in 2019
AWS suffers cloud problems in Sydney region

AWS suffers cloud problems in Sydney region
NBN Co reveals active Sky Muster users within 25km of city centres

NBN Co reveals active Sky Muster users within 25km of city centres
Service NSW loses digital chief to Queensland government

Service NSW loses digital chief to Queensland government
You must be a registered member of iTnews to post a comment.
| Register

Whitepapers from our sponsors

Are you getting profitable outcomes from your IT?
Are you getting profitable outcomes from your IT?
Your Microsoft Security journey starts here
Your Microsoft Security journey starts here
Is your AWS framework well-architected?
Is your AWS framework well-architected?
Why you should reassess your cybersecurity posture
Why you should reassess your cybersecurity posture
How will you manage the cloud data deluge?
How will you manage the cloud data deluge?

Events

Log In

Username / Email:
Password:
  |  Forgot your password?