HTC scales back production as cash flow worsens

Taiwanese smartphone maker HTC has halted at least one of its four main manufacturing lines and is outsourcing production as a sales slump puts pressure on its cash flow.

A Reuters reporter who visited an HTC factory at the company's former headquarters in Taoyuan saw loading docks shuttered and a sign on a locked lobby door that read: "Lobby is temporarily closed for use. Thank you for your cooperation."

HTC launched its latest version of the flagship One series handsets this year but has struggled to gain traction.

The company, whose woes have been exacerbated by supply chain constraints and internal turmoil, reported its first ever quarterly loss this month and its cash flow from operations dropped to a negative US$707.27 million as of the end of June.

Despite lackluster sales, HTC devices usually receive rave reviews, and it has in recent months expanded its range to include smaller and larger models of the One phone and hinted at further products, including a tablet and a wearable device.

HTC initially denied it was shutting down any production and declined to comment on whether it was in discussions to outsource production.

"HTC is not shutting down nor has plans to sell any of its factory assets," the company said.

"HTC has a very strong balance sheet and will provide the latest financials in our upcoming earnings call to investors and the broader community."

HTC chief marketing officer Ben Ho declined to give details on the factory's closure, but said: "Like any manufacturer, we do volume planning to optimise our lines, our manufacturing and production facilities.

"Whether we are operating those facilities depends on market demand and our own expectations. When you have less demand you work with less facilities to optimize your costs. When you have demand, or bigger growth, you definitely have to activate all these facilities."

Two sources said HTC had combined production from two lines at Taoyuan into one, which would reduce its potential capacity by about 1 million phones per month, out of a total capacity of around 2.5 million at the site and around 4.5 million including operations elsewhere.

Manufacturing has been halted since at least August on the line, housed in a facility called Building H, while production continued at a nearby plant known as TY5.

Most of the assembly lines in HTC's Shanghai factory, which can produce 2 million phones a month, were also out of production, one of the sources said, with only a small number of phones being produced for sale inside China.

HTC was considering selling the out-of-use production lines in China and Taiwan, two sources said.

"HTC's cash flow is not doing well. It has to do something soon to generate cash," said one of the sources with direct knowledge of the manufacturing sale plan.

Premium brand

HTC CEO Peter Chou, the driving force behind its award-winning handsets, has temporarily handed some of his duties to the company's chairwoman in order to focus on innovation and product development, according to the Financial Times.

HTC, which positions itself as a premium brand, will contract out some manufacturing to FIH Mobile, a subsidiary of Taiwan's Hon Hai Precision Industry, because contract manufacturers have better component supply management and cost control.

FIH and Hon Hai declined to comment. HTC also declined to comment.

One of the sources said HTC's top management had agreed to separate the design and manufacturing businesses, which would more closely resemble Apple's model of creating products in-house but then outsourcing to assemblers such as Hon Hai. Samsung both designs and manufactures its smartphones.

However, sources said even if HTC splits the two operations, it would likely hold onto some of its factory capacity initially as the split-up would be a slow process and HTC might explore the possibility of making phones for others.

In a meeting with staff on Tuesday, CEO Chou said HTC aimed to double its shares of the high-end smartphone market to 15 percent next year.

When asked about separating out the manufacturing business, he said the company did not rule out the possibility. The comments were reported by local media and confirmed by Ho.

At the end of June, HTC's cash position decreased to T$48.1 billion (A$1.7 billion) from T$55.5 billion a year earlier as cash flow turned negative. Its balance sheet also shows that bill payments increased while less money came in from customers. Receivables increased by T$7.9 billion, but accounts payable dropped T$7.8 billion.

HTC's return on assets - an indicator of how effectively a company uses its assets to generate earnings - is expected to turn negative this year at -0.69 percent, the first time since 1999, according to SmartEstimates. ROA last year was 8.1 percent.

No potential bidders for the manufacturing space have surfaced so far, in part because the global smartphone and tablet PC supply chain is facing overcapacity, the sources said. As a result, HTC is also exploring other options to generate income by using its factories, sources said.