The days when continuity professionals focused exclusively on getting computers up and running after a major disaster are over. Continuous availability is now a requirement of enterprise-wide business continuity and resiliency practices. Prevention, not reaction, is the focus and disaster recovery is just one part of the picture.
How IBM can help? - When planned and implemented effectively, business continuity strategy and management can become a vital competitive advantage. When you protect against and mitigate risks successfully, you can enhance brand value in the eyes of customers, partners and analysts. Further, your organization can better attract new customers, retain existing customers and generate greater revenue.
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