Optus stays mum on 21 Mbps upgrade

 

Rebrands mobile network.

Optus has declined to put a date on an upgrade of its 3G network to HSPA+, believing that access devices and consumer demand for the speeds it promised wasn't there yet.

"What we don't see at the moment is a significant choice of devices for our customers at 21 Mbps [peak speeds]," Optus director of mobile access and broadband Henry Calvert said today.

"The devices seem to be lagging behind by nine to 12 months. There still isn't much choice in the market for USB dongles [that take advantage of HSPA+]."

Corporate marketing director Michael Smith said it would deploy HSPA+ "when there's consumer demand" for the speed and a range of devices to take advantage of it.

Rival Telstra went to HSPA+ in February last year. It has since upgraded parts of its network to dual-channel HSPA+, which offered a maximum download speed of 20.1Mbps.

Optus said today its existing dual-band 3G network covered "97 percent of the population for voice and will do [the same] for data later in the year".

The telco was speaking in Sydney to unveil a forthcoming series of TV advertisements that branded its 2G and 3G networks as "the open network".

Calvert said the ads showed "a network that was open for business and for new opportunities".

The telco had come under scrutiny over its advertisements in recent months with two cases brought against it by the Australian Competition and Consumer Commission (ACCC).

The latest case was due before the Federal Court next week and involved Optus' "supersonic" broadband advertisements for its recently-upgraded cable network.

It had already been forced to change advertisements for "unlimited" bundles and was seeking court guidance on the meaning of the term "unlimited".

Smith said today that Optus was "distressed" by its status with the ACCC and had "never intended nor sought to intentionally mislead" customers via its advertisements.

It was "working with the ACCC" to resolve the latest complaints, Smith said.

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Optus stays mum on 21 Mbps upgrade
"Yeh I discovered to my dismay that even though I can use my mobile phone as a modem on my PC (my ADSL is changing over atm) that when I recharged with Vodafone on their $29 cap which gives me $150 ..."
By Mordd
 
 
 
Comments: 4
djzort
Sep 10, 2010 3:37 PM
The problem really comes from the ACCC's failure to issue a standardized unit for selling mobile plans, some other than this non-sense "$500 for calls for $50". USA uses minutes.

Obviously there are four different aspects to mobile phone plans which probably couldnt be boiled down to a single unit (which is what this vague 'dollars for dollars' value tries to prevent).

Perhaps each plan should have to clearly specify how many domestic minutes, international minutes, data and SMS a plan is allowed for each dollar.

The free market rests upon clear definitions of a sellable unit for commodities. With this definition, people can buy with confidence and the market flows freely.
rodzilla666
Sep 10, 2010 5:26 PM
@djzort:
Eliminating all the snake oil in telco advertising would make our lives too easy.
Pilotyoda
Sep 11, 2010 10:28 AM
I agree with @djzort. It is "how many minutes" for your buck that counts. And those figures should include unit pricing. Ie. cents/minute.
As for the current system of "pay $29 and get $150 worth of calls", it is garbage. It really means you are getting $29 worth of overpriced per minute calls.

As for the point of the article, it is clear that:
1) "Unlimited" should be unlimited, otherwise call it "bloody huge downloads" or something. If Optus calls it Unlimited and it isn't, then that is false advertising.
2) Telstra needs the dual-channel HSPA+ to service its voice call volume and high speed broadband is secondary. Laptops using Wireless broadband are the real killer when it comes to bandwidth limits as they use the same hi-data paradigm as desktop machines. Mobile phone devices usually use low bandwidth versions of sites, otherwise mobile broadband would be unworkable.
Mordd
Sep 13, 2010 5:11 PM
Yeh I discovered to my dismay that even though I can use my mobile phone as a modem on my PC (my ADSL is changing over atm) that when I recharged with Vodafone on their $29 cap which gives me $150 "value?" (value of what though?) that I then got charged the rate of $2 per MB out of that $150, so for $29 I got a measly 75MB of data. Didn't I feel like a complete twat when that data only lasted me about a whole 2 days of course. Never going to make that mistake again.

Prepaid plans in this country are such a rort, totally agree we need a standardised unit of measurement for what you get for your money.
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