Microsoft and Adobe square off in Web 2.0 battle

 

Competing players and rich internet apps.

Microsoft and Adobe are squaring up for the mother of all Web 2.0 battles with the release of competing internet applications. 

Microsoft has released the first developer preview versions of its Silverlight rich internet application development tool.

Rich internet applications are small, primarily multimedia applications that run through a web browser, such as web-based video players and slide-show programs.

Silverlight will compete with Adobe's Flash Player, which currently dominates the rich internet application market on the web.

Previously known as Windows Presentation Foundation/Everywhere, Silverlight has been in development since 2005.  

Silverlight will function as a browser plug-in for Mac and Windows. Microsoft's Internet Explorer, Mozilla's Firefox, and Apple's Safari are among the browsers supported by the Silverlight pre-release. 

A Microsoft spokesperson said that the first beta version of Silverlight intended for consumer use is scheduled for 30 April. 

Adobe issued a challenge of its own, announcing a streaming video player that the company hopes will compete with Windows Media Player.

Adobe Media Player will play Flash videos and includes such features as a ratings system and a favourites list for videos.

However, both companies will have trouble getting their respective products to stick, according to Van Baker, vice president of research at analyst firm Gartner. "It is an interesting dynamic to watch these two slugging it out," he said. 

Baker said that Adobe Flash and Windows Media Player have become entrenched in their respective markets, and that competing applications will have a very difficult time making any sort of a dent.

"It is going to be a very slow proposition to develop in the marketplace," he said. "You can put incentives on the table, but can they put enough on the table to cause a significant defection? Probably not."

Both companies made the announcements at the National Association of Broadcasters conference in Las Vegas.

Copyright ©v3.co.uk


Microsoft and Adobe square off in Web 2.0 battle
 
 
 
Top Stories
Soft drinks and SoftLayer: A solution for hard times?
Coca-Cola Amatil's CIO Barry Simpson shares his story of cost-cutting, outsourcing and why his software developers to ride around in delivery trucks.
 
Optus considers breaking net neutrality in Australia
May charge Netflix, OTT providers for premium service.
 
AGL restructure sees CIO depart
Owen Coppage to leave after ten years.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Small business win in a budget with 'fair' savings: Abbott
Apr 17, 2015
Tony Abbott has reaffirmed that the government’s aim is “always to get taxes ...
Xero now includes an inventory function built-in
Mar 26, 2015
Xero has added inventory and other major new features to the latest release of its cloud ...
Apple reveals its new MacBook
Mar 13, 2015
Replacing the MacBook Air as Apple's thinnest laptop, the new MacBook comes packed with features.
Xero has released a new version of its app for the iPad
Mar 6, 2015
iPad-wielding Xero users can now take advantage of a new version of the iOS app for the cloud ...
Microsoft is offering Azure for Disaster Recovery to Australian SMBs
Feb 10, 2015
If you haven't talked to your IT provider about disaster recovery, it might be worth discussing ...
Latest Comments
Polls
Do you support the Government's data retention scheme?

   |   View results
Yes
  11%
 
No
  89%
TOTAL VOTES: 2334

Vote