Mobile music hits the right note

 

Revenues from mobile music services will top US$14 billion worldwide by 2011, according to the latest statistics from industry analyst Juniper Research.

Revenues from mobile music services will top US$14 billion worldwide by 2011, according to the latest statistics from industry analyst Juniper Research.

Asia Pacific is expected to contribute 40 percent of these revenues by this time, with Europe delivering 27 percent and North America 18 percent, while the rest of the world holds a 15 percent share.

Juniper predicts that with the advent of new technologies and increasing competition fuelling the drive for product innovation, there will be a significant shift in market emphasis from ringtones to over the air (OTA) full track music in the next five years.

During the period between 2006 and 2011, total revenues from mobile music services will see the proportional market share for ringtones fall from 81 percent to 51 percent, with OTA full track music rising from nine per cent to 32 percent.

This change is courtesy of OTA full track music taking off, as 3G networks and music-enabled handsets become more globally accessible and business models evolve, allowing consumers to purchase both PC and mobile music in a single transaction.

Bruce Gibson, research director at Juniper Research, said: “Until now ringtones have dominated mobile music, but the balance is shifting. Full track music has been the central offering of many 3G service launches around the world and as 3G usage gathers pace, the mobile music market is preparing to enter a new growth phase.”

Copyright ©v3.co.uk


Mobile music hits the right note
 
 
 
Top Stories
ANZ looks to life beyond the transaction
If digital disruptors think an online payments startup could rock the big four, they’ve missed the point of why people use banks, says Patrick Maes.
 
IBM, NEC picked for major NSW Transport deals
Final contract negotiations begin.
 
Uncapped fees to drive digital agenda at universities
University CIOs look to provide the 'wow' factor.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Pass on carbon tax savings, warns ACCC
Jul 24, 2014
The ACCC is warning businesses that supply "regulated goods" to pass on any cost savings ...
Have customers that won't pay debts?
Jul 10, 2014
The ACCC and ASIC have updated their advice when it comes to collecting debts.
Carpet cleaner faces court over online testimonials
Jul 4, 2014
The ACCC has initiated proceedings against A Whistle (1979) Pty Ltd, the franchisor of Electrodry...
You can now get 15GB of free online storage using Microsoft OneDrive
Jun 25, 2014
Cloud storage has reached both the capacity and price where it's a viable alternative to local ...
Another clever trick you can perform with Xero
Jun 25, 2014
Here is another way to reach out to particular subsets of your customers using Xero.
Latest Comments
Polls
What is delaying adoption of public cloud in your organisation?







   |   View results
Lock-in concerns
  29%
 
Application integration concerns
  3%
 
Security and compliance concerns
  27%
 
Unreliable network infrastructure
  9%
 
Data sovereignty concerns
  22%
 
Lack of stakeholder support
  3%
 
Protecting on-premise IT jobs
  4%
 
Difficulty transitioning CapEx budget into OpEx
  3%
TOTAL VOTES: 1018

Vote