Internode trumps Telstra with 240 GB offer

By Ry Crozier on Aug 10, 2010 11:05 AM
Filed under Telco/ISP

Suspends new Easy Broadband sign-ups on Telstra ports.

ISP Internode has undercut Telstra's aggressive 200 GB broadband offer on its own Agile DSLAM ports in response to the incumbent's latest retail price attack.

The Adelaide ISP also "simplified" the plans it offered on Telstra infrastructure, including the suspension of its Easy Broadband product on Telstra ports.

Managing director Simon Hackett revealed the new plans in a blog post this morning.

They included a 240 GB offer for $99.95 standalone or $89.95 when bundled with a NodeLine phone service.

The offer effectively offered 40 GB of data more than Telstra at the same price point, but was only available to users in about 149 exchanges.

The ISP also revised its NakedUltra plans on Optus ports and the prices of plans that were being offered on Telstra's infrastructure.

Hackett said that Internode's ADSL1 and ADSL2+ plans on Telstra infrastructure had been "greatly simplified."

Part of that simplification saw the elimination of Internode's 200 GB ‘Fast' plan which Telstra had been undercutting by $100 a month.

Hackett said customers would remain on existing plans unless they decided to change.

Easy Broadband limited to Agile ports

Internode also limited availability of its Easy Broadband plans to exchanges "where an Intenode/Agile ADSL2+ port is available".

"No new Internode Easy Broadband services are being offered using Telstra Wholesale ports at this time," Hackett said.

"Until the price squeeze is resolved, the plans on T[elstra] ports aren't sustainable. So we aren't offering new ones on unsustainable underlying port cost infrastructure at this point."

Hackett said the structural alteration had been caused partly by Internode "forward-pricing [the plans] based on promises from Telstra Wholesale of how the pricing was about to get better for us."

"It didn't get better for us. So we've revised the offering accordingly," Hackett said in a Whirlpool post.

"And we are continuing to encourage Telstra Wholesale to sharpen their pencil in a real way. We do expect that'll happen - but we don't control when."

Daily interactions

Hackett said Internode was "continuing daily interaction with Telstra Wholesale on their pricing offers" to try and achieve a reduction in wholesale prices that could then be used to compete with Telstra's retail offers.

"We're [also] certainly assisting the ACCC with their enquiries," he said, referring to complaints lodged with the regulator by at least three ISPs in response to Telstra's pricing conduct.

Internode trumps Telstra with 240 GB offer

10 comments in this discussion

"As good as bittorrent is @Fungyo, it does appear to be rather heavily used for sharing illegal content (movies/music), so it gets stuck with this image. If it wasn't bittorrent, it would be some ..."

By Ace

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Comments: 10

peterniss Aug 10, 2010 4:33 PM	Internode rocks. But can you imagine what the price for 200 or 240GB would have been if there was no competition to Telstra? You'd be signing over the deeds to your house each month.
lukeybro81 Aug 10, 2010 10:24 PM	Telstra's 200gb is $79.95 with the phone, $69.95 if you also have another service.
rycrozier Aug 10, 2010 11:24 PM	@lukeybro81 - unless you want to sign up for 24 months and qualify for some "special benefits" it starts at $89.95 (http://go.bigpond.com/broadband/69-plan/).
Digger11 Aug 11, 2010 8:30 AM	Internode announces a plan that is far worse than unlimited that you can get from other ISP's and acts as if it is breaking news !!!!! What a crock.
Digger11 Aug 11, 2010 8:36 AM	I have just read this again - and didn't realise tha tthe 240gb offering is only available on the very limited number of Internode DSLAM's (about 10% of the 1,500 exchanges nationally). So Hackett is announcing that his On-Net DSLAM plans are the same price as Telstra's offering with a couple of more gb's ??????? Hardly news Simon, all of the other ISP's with DSLAM's are both cheaper than Telstra as well as offerign mot downloads. Why is the ISP industry so full of these spincrap doctors ???? I don't know how they sleep at night.
advocate Aug 11, 2010 9:55 AM	BigPond is not Internodes main competitor in terms of quota and price points, it is the likes of TPG, iiNet, Netspace, Westnet, Primus and its own wholesale partner Optus. Anyone on a limited release Internode DSLAM port would stay with Internode, the majority of BB customers in Australia that cannot get a Internode port will be looking elsewhere like they have always done.
nsbgerard Aug 11, 2010 11:17 AM	... and Telstra count uplink bandwidth...
Digger11 Aug 12, 2010 11:56 AM	I agree, that Internode is no competitor to Bigpond, with the current price drops by Telstra, Bigpond is both cheaper, more downloads and a far wider coverage. Uploads are only an issue for file leechers using torrents - I am sure that Bigpond doesn't want these file leechers anyway. Isn't that what iinet and TPG were put on this earth for ?
Fungyo Aug 13, 2010 11:21 PM	Digger11 "Uploads are only an issue for file leechers using torrents" Care to elaborate on this? You appear to not understand one or all of these: torrents, leechers, uploads. Let me explain, when using torrent networks or p2p (peer to peer) as some call it, you take and you give. If someone is worried about not having enough quota to upload, it means they are doing the right thing in the data sharing community. What the kind citizen wishes to do is give back to the community an equal amount to that which was taken. A 1:1 ratio. Very nice! Some people go beyond the 1:1 ratio. Extremely nice! If this person is uploading, they're most certainly not leeching, they are sharing (seeding). We should all know, sharing is caring. :) P2P technology is a very efficient way to transfer large amounts of data over any network of computers, including internet connected ones. It can considerably reduce bandwidth and server resource costs. A massive benefit to those without endless amounts of money but need to share large amounts of data over the internet to possibly millions of community members. It makes me feel so warm inside. :) There is so much entertainment, knowledge, software and services out on the interweb using p2p technology to make this world a better place. Thank you Jesus! :) Peer to peer technology (torrents) is as fair dinkum as http, ftp, ssh, rsync, smtp, pop, vpn and all the rest. You make torrents sound like a bad thing, why is that?
Ace Aug 14, 2010 2:26 AM	As good as bittorrent is @Fungyo, it does appear to be rather heavily used for sharing illegal content (movies/music), so it gets stuck with this image. If it wasn't bittorrent, it would be some other p2p thing, and there's really not a lot that can be done about that. It would also seem logical that very few home users would be concerned about upload capacity unless they are p2p file seeders. So the two points together may be largely valid. Not true in every case, but probably in over 90% of cases according to various surveys.