Microsoft cherry picks BlackBerry customers

 

Push email solutions launched with Telstra.

Microsoft will take the fight for more of the business mobile email market in Australia to BlackBerry by launching a service on Telstra's Next G network.

The Microsoft mobile enterprise solution is two plans for Windows Mobile smartphones running operating system version 6.1 or higher.

The basic $39.95 plan has unmetered push email and a 100MB data allowance for internet browsing.

The $49.95 plan has VPN capabilities and a licence for Microsoft's system center mobile device manager that manages fleets of devices.

Those functions include remote lock and wipe of the device if it is lost or stolen and over-the-air application and service provisioning, said Telstra executive director for product management, Ross Fielding.

The services to start on July. "It's an alternative to BlackBerry email using a Microsoft based device," Fielding told iTnews.

"The number of [Telstra] Windows smartphone devices that come loaded with this capability will increase over time. We'll go out with a couple of devices next week but the number available will go up to five by the end of August or early September."

He said the browsing data limit was based on customer research and average data amounts pulled down by BlackBerry users on its network.

"We'll keep reviewing it," he said.

Early marketing efforts would focus on Telstra's hosted Exchange customers, Microsoft communications sector director Kevin Brough said.

He said the ability to port it into the mobile environment would attract organisations.

"The beauty of the solution is the ubiquitous look-and-feel," Brough said.

"The way people use Exchange for email and calendaring on the desktop, that look-and-feel can be very much replicated on the smartphone. It's an experience that people are used to and I believe it's the best email experience you can get on a mobile device."

Telstra and Microsoft declined to say what were their financial targets for Australia Fielding said there was room to win businesses over.

"We still think there's potential upside for further penetration in the mobile space," he said.

It is the latest result of an alliance between the software maker and telco announced last November. And it is set to encompass hosted business applications and unified communications.


Microsoft cherry picks BlackBerry customers
 
 
 
Top Stories
Soft drinks and SoftLayer: A solution for hard times?
Coca-Cola Amatil's CIO Barry Simpson shares his story of cost-cutting, outsourcing and why his software developers to ride around in delivery trucks.
 
Optus considers breaking net neutrality in Australia
May charge Netflix, OTT providers for premium service.
 
AGL restructure sees CIO depart
Owen Coppage to leave after ten years.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Small business win in a budget with 'fair' savings: Abbott
Apr 17, 2015
Tony Abbott has reaffirmed that the government’s aim is “always to get taxes ...
Xero now includes an inventory function built-in
Mar 26, 2015
Xero has added inventory and other major new features to the latest release of its cloud ...
Apple reveals its new MacBook
Mar 13, 2015
Replacing the MacBook Air as Apple's thinnest laptop, the new MacBook comes packed with features.
Xero has released a new version of its app for the iPad
Mar 6, 2015
iPad-wielding Xero users can now take advantage of a new version of the iOS app for the cloud ...
Microsoft is offering Azure for Disaster Recovery to Australian SMBs
Feb 10, 2015
If you haven't talked to your IT provider about disaster recovery, it might be worth discussing ...
Latest Comments
Polls
Do you support the Government's data retention scheme?

   |   View results
Yes
  11%
 
No
  89%
TOTAL VOTES: 2324

Vote