Microsoft, RIM strike Windows Live services agreement

 

A newly-announced agreement between Microsoft and RIM will give BlackBerry users access to Windows Live Hotmail and Windows Live Messenger services.

From mid-2008, the agreement will allow RIM to integrate Windows Live services into the BlackBerry platform, allowing customers to communicate via e-mail and instant message in real-time using push technology.

Enhanced features such as rich HTML e-mail access, instant message connectivity, and group chats are expected to improve business collaboration and entertainment for BlackBerry users.

The agreement comes amid long-standing rumours of deeper collaborative efforts between RIM and Microsoft.

But according to Mark Novosel, Telecommunications Market Analyst at IDC Australia, a RIM acquisition by Microsoft is unlikely.

“RIM are doing very well in their segment of the market and are continuously expanding market share, as well as launching in new markets around the world to expand reach,” he said.

“I would highly doubt that RIM would be willing to consider selling at this stage.”

Currently, the Smart Phone market is the most dynamic segment of the Australian mobile market, dominating 26.8 percent of mobile device imports in Q4 2007, according to IDC.

Nokia dominated the $586.48 million Smart Phone industry with a market share of 86.5 percent during the period, while RIM took second place with a market share of 5.0 percent.

Harvey Sanchez, Windows Live lead at Microsoft Australia, said that the new agreement with RIM is one of many such agreements between Microsoft and other mobile services platforms, including select Nokia devices.

While Microsoft will continue to invest in the Windows Mobile operating system, the company is encouraging the use of Windows Live services on a variety of mobile devices and operators also, he said.

“Consumers want to be able to get their web services from various mobile phones and operators,” Sanchez said.

“It’s important for our customer needs and business growth to work with all industry players, not just Windows Mobile.”

“That said, we always build first for Windows Mobile and are able to deliver the best customers scenarios on Windows Mobile based on our integration at Microsoft,” he said.

Microsoft, RIM strike Windows Live services agreement
 
 
 
Top Stories
First look: Microsoft Outlook for iOS
[Update] Office productivity suite for iOS completed with Outlook.
 
NewSat defaults on $26m in overdue Lockheed payments
Jabiru-1 satellite build hits further hurdles.
 
IBM denies plans to cut 112k jobs
But admits to further restructuring.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Microsoft Outlook is now on iPhone and iPad: why could this be useful?
Jan 30, 2015
Microsoft today released Office for Android and Outlook for iOS - complementing the other Office ...
Franchisees, here's something you should know about
Jan 23, 2015
You need to know the Code if you are a franchisee or franchisor as the penalties are significant.
Xero users rejoice! Quoting has finally arrived
Jan 23, 2015
It has taken years, but Xero has at last added integrated quoting to its online accounting software.
You can now get a no-contract wi-fi tablet from Telstra
Jan 17, 2015
Telstra has began selling wi-fi tablets out of contract without paying extra for cellular ...
Get your business ready for 2015: mobile payments
Jan 2, 2015
These handy apps from MYOB, Xero and others can reduce your administrative load and improve ...
Latest Comments
Polls
Who do you trust most to protect your private data?







   |   View results
Your bank
  36%
 
Your insurance company
  5%
 
A technology company (Google, Facebook et al)
  9%
 
Your telco, ISP or utility
  8%
 
A retailer (Coles, Woolworths et al)
  4%
 
A Federal Government agency (ATO, Centrelink etc)
  18%
 
An Australian law enforcement agency (AFP, ASIO et al)
  14%
 
A State Government agency (Health dept, etc)
  7%
TOTAL VOTES: 3107

Vote
Do you support the abolition of the Office of the Information Commissioner?

   |   View results
I support shutting down the OAIC.
  27%
 
I DON'T support shutting the OAIC.
  73%
TOTAL VOTES: 992

Vote