Microsoft, RIM strike Windows Live services agreement

 

A newly-announced agreement between Microsoft and RIM will give BlackBerry users access to Windows Live Hotmail and Windows Live Messenger services.

From mid-2008, the agreement will allow RIM to integrate Windows Live services into the BlackBerry platform, allowing customers to communicate via e-mail and instant message in real-time using push technology.

Enhanced features such as rich HTML e-mail access, instant message connectivity, and group chats are expected to improve business collaboration and entertainment for BlackBerry users.

The agreement comes amid long-standing rumours of deeper collaborative efforts between RIM and Microsoft.

But according to Mark Novosel, Telecommunications Market Analyst at IDC Australia, a RIM acquisition by Microsoft is unlikely.

“RIM are doing very well in their segment of the market and are continuously expanding market share, as well as launching in new markets around the world to expand reach,” he said.

“I would highly doubt that RIM would be willing to consider selling at this stage.”

Currently, the Smart Phone market is the most dynamic segment of the Australian mobile market, dominating 26.8 percent of mobile device imports in Q4 2007, according to IDC.

Nokia dominated the $586.48 million Smart Phone industry with a market share of 86.5 percent during the period, while RIM took second place with a market share of 5.0 percent.

Harvey Sanchez, Windows Live lead at Microsoft Australia, said that the new agreement with RIM is one of many such agreements between Microsoft and other mobile services platforms, including select Nokia devices.

While Microsoft will continue to invest in the Windows Mobile operating system, the company is encouraging the use of Windows Live services on a variety of mobile devices and operators also, he said.

“Consumers want to be able to get their web services from various mobile phones and operators,” Sanchez said.

“It’s important for our customer needs and business growth to work with all industry players, not just Windows Mobile.”

“That said, we always build first for Windows Mobile and are able to deliver the best customers scenarios on Windows Mobile based on our integration at Microsoft,” he said.

Microsoft, RIM strike Windows Live services agreement
 
 
 
Top Stories
ATO shaves $4m off IT contractor panel
Reform cuts admin burden, introduces KPIs.
 
Turnbull introduces data retention legislation
Still no definition of metadata to be stored.
 
Crime Commission prepares core systems overhaul
Will replace 30 year-old national criminal database.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Do you direct debit customers? Read this
Oct 10, 2014
Authorities have been targeting direct debit practices with iiNet and Dodo receiving formal ...
Optus expands 4G coverage
Oct 10, 2014
If you rely on an Optus phone for work you might be interested to know that there are now 200 ...
Microsoft Office is now free for some charities
Oct 10, 2014
Microsoft has announced that eligible Australian non-profit organisations and charities can now ...
Vodafone lights up 4G in Adelaide
Oct 9, 2014
Live and work in Adelaide? Vodafone has switched on its 4G network in the city and suburbs.
Next year tradies will be able to take payments using ingogo
Oct 3, 2014
Ingogo is going to provide a card payment service for Xero users.
Latest Comments
Polls
In which area is your IT shop hiring the most staff?




   |   View results
IT security and risk
  27%
 
Sourcing and strategy
  12%
 
IT infrastructure (servers, storage, networking)
  21%
 
End user computing (desktops, mobiles, apps)
  14%
 
Software development
  25%
TOTAL VOTES: 433

Vote
Would your InfoSec team be prepared to share threat data with the Australian Government?

   |   View results
Yes
  54%
 
No
  46%
TOTAL VOTES: 208

Vote