Microsoft, RIM strike Windows Live services agreement

 

A newly-announced agreement between Microsoft and RIM will give BlackBerry users access to Windows Live Hotmail and Windows Live Messenger services.

From mid-2008, the agreement will allow RIM to integrate Windows Live services into the BlackBerry platform, allowing customers to communicate via e-mail and instant message in real-time using push technology.

Enhanced features such as rich HTML e-mail access, instant message connectivity, and group chats are expected to improve business collaboration and entertainment for BlackBerry users.

The agreement comes amid long-standing rumours of deeper collaborative efforts between RIM and Microsoft.

But according to Mark Novosel, Telecommunications Market Analyst at IDC Australia, a RIM acquisition by Microsoft is unlikely.

“RIM are doing very well in their segment of the market and are continuously expanding market share, as well as launching in new markets around the world to expand reach,” he said.

“I would highly doubt that RIM would be willing to consider selling at this stage.”

Currently, the Smart Phone market is the most dynamic segment of the Australian mobile market, dominating 26.8 percent of mobile device imports in Q4 2007, according to IDC.

Nokia dominated the $586.48 million Smart Phone industry with a market share of 86.5 percent during the period, while RIM took second place with a market share of 5.0 percent.

Harvey Sanchez, Windows Live lead at Microsoft Australia, said that the new agreement with RIM is one of many such agreements between Microsoft and other mobile services platforms, including select Nokia devices.

While Microsoft will continue to invest in the Windows Mobile operating system, the company is encouraging the use of Windows Live services on a variety of mobile devices and operators also, he said.

“Consumers want to be able to get their web services from various mobile phones and operators,” Sanchez said.

“It’s important for our customer needs and business growth to work with all industry players, not just Windows Mobile.”

“That said, we always build first for Windows Mobile and are able to deliver the best customers scenarios on Windows Mobile based on our integration at Microsoft,” he said.

Microsoft, RIM strike Windows Live services agreement
 
 
 
Top Stories
Matching databases to Linux distros
Reviewed: OS-repository DBMSs, MariaDB vs MySQL.
 
Coalition's NBN cost-benefit study finds in favour of MTM
FTTP costs too much, would take too long.
 
Who'd have picked a BlackBerry for the Internet of Things?
[Blog] BlackBerry has a more secure future in the physical world.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Looking for storage? Seagate has five new small business NAS devices
Aug 22, 2014
Seagate has announced a new portfolio of Networked Attached Storage (NAS) solutions specifically ...
Run a small business in western Sydney?
Aug 15, 2014
This event might be of interest if you're looking to meet other people with a similar interest ...
Buying a tablet? Microsoft's Surface Pro 3 goes on sale this month
Aug 8, 2014
Microsoft has announced its Surface Pro 3 will go on sale in Australia on 28 August from ...
Apple's top MacBook Pro with Retina is now cheaper
Aug 1, 2014
Apple has updated its MacBook Pro range with faster processors and new pricing, including ...
Pass on carbon tax savings, warns ACCC
Jul 24, 2014
The ACCC is warning businesses that supply "regulated goods" to pass on any cost savings ...
Latest Comments
Polls
Which is the most prevalent cyber attack method your organisation faces?




   |   View results
Phishing and social engineering
  70%
 
Advanced persistent threats
  3%
 
Unpatched or unsupported software vulnerabilities
  11%
 
Denial of service attacks
  6%
 
Insider threats
  10%
TOTAL VOTES: 698

Vote