Android tablets sales suffer under Apple legal threats

 

Court action against Galaxy shores up Apple's market dominance.

Analyst firm IDC Australia has cast doubt on Samsung claims its Galaxy Tab 10.1 tablet will sell strongly over Christmas.

The tablet, allowed for sale in Australia for the first time last Friday, was met with fanfare by the South Korean manufacturer as well as major retailers and mobile carriers.

The company's vice president of telecommunications Tyler McGee told iTnews last week that the company expected to sell out of any tablets shipped to the country ahead of Christmas sales.

Elsewhere, McGee said its litigation with Apple had made the tablet a "household name".

However, in releasing statistics for third quarter tablet sales in Australia and New Zealand, IDC Australia indicate it did not "expect last minute Christmas sales of the device to significantly affect the overall Q4 sales in Australia".

While the Galaxy Tab's launch would likely spur some market growth, the firm said total sales of Android sales would likely remain below 100,000 shipments, or close to 20 percent share of the Australian and New Zealand tablet market.

Samsung has been free to sell its device unencumbered in New Zealand.

IDC's forecast comes as statistics revealed Apple's ongoing patent battle against Samsung over the tablet, and an expansive channel program, appeared to dampen sales of Android tablets in the third quarter of 2011.

Android sales growth slowed in Australia during the period by 37 percent over the prior quarter.

However, Android sales grew by more than 60 percent during the same period across the ditch in New Zealand.

Of the 434,000 tablets shipped to both countries during the July to September timeframe, approximately 16.5 percent were Android-based.

IDC analyst Yee-Kuan Lau said Apple would continue to dominate the tablet market thanks to an expanding channel strategy.

“Apple continues to grow in ANZ with additional retail stores followed by a channel expansion: selling through Australian telco operators for the first time and appointing Ingram Micro as a second distributor in New Zealand,” Lau said.

“Consumers now have more device choices such as Ultrabooks, although the impact of this form factor on media tablets remains minimal at this stage.

"IDC expects the media tablet momentum will pick up a notch when Android 4.0 tablets are launched and also in the long-run when LTE-capable devices hit the market, which will result in more media tablet sales through telco operators.”

Copyright © iTnews.com.au . All rights reserved.


Android tablets sales suffer under Apple legal threats
 
 
 
Top Stories
Australia passes data retention into law
Mammoth last-ditch effort by Greens, indies knocked back.
 
ATO to kill off e-Tax
Veteran software to be replaced by more modern myTax.
 
CSC embroiled in CBA IT bribery scandal
ServiceMesh named in alleged dodgy dealing.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Xero now includes an inventory function built-in
Mar 26, 2015
Xero has added inventory and other major new features to the latest release of its cloud ...
Apple reveals its new MacBook
Mar 13, 2015
Replacing the MacBook Air as Apple's thinnest laptop, the new MacBook comes packed with features.
Xero has released a new version of its app for the iPad
Mar 6, 2015
iPad-wielding Xero users can now take advantage of a new version of the iOS app for the cloud ...
Microsoft is offering Azure for Disaster Recovery to Australian SMBs
Feb 10, 2015
If you haven't talked to your IT provider about disaster recovery, it might be worth discussing ...
The 2015 Xero Roadshow is on: here are the locations and dates
Feb 6, 2015
The 2015 Xero Roadshow kicked off this week - see where you can attend at locations around ...
Latest Comments
Polls
Do you support the Government's data retention scheme?

   |   View results
Yes
  8%
 
No
  92%
TOTAL VOTES: 1241

Vote