Online trading platform banks on Asia Pac mobility

Saxo Bank, a Danish online investment bank, is introducing to Australia its Web-based trading platform, which allows customers to trade virtually anywhere, from any mobile phone with an Internet connection.

Unlike many of its counterparts, the SaxoMobileTrader requires only a URL and login to access the trading platform, rather than being deployed through downloads and installations.

The platform is the only one of its kind in Australia that allows users to trade all or any selection of products on a single mobile platform.

“It allows clients to login from anywhere, follow market movements, monitor their own positions and risk exposure and make necessary changes and amendments to their portfolio,” said software developer, Henrik Dyrholm Holst.

“In today’s international business environment, this flexibility suits a significant proportion of investors who require online access from anywhere.”

SaxoMobileTrader will be available in Australia to registered customers in a phased rollout that is expected to last until the end of the year.

Saxo sees the expansion as the next logical step to a country that has been historically viewed as tech-savvy.

“In Australia and many cities in the Asia Pacific region where technology evolves and is taken up rapidly, our client base demands real-time information and mobility,” said Kevin Ashby, Chairman and CEO (Asia Pacific) of Saxo Capital Markets.

“It is an imperative that we are able to offer [this solution] at a time when volumes and volatility require clients to be constantly engaged in managing and trading their portfolios.”

Holst says the company hopes to further develop the Mobile Trader platform to support more tradeable asset classes, including FX, CFDs, shares, and futures.