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Dell goes green with new PC line

By Iain Thomson on Jul 30, 2008 8:14AM
Dell goes green with new PC line

Dell has launched a new range of desktop PCs that it claims are among the company’s most environmentally friendly products.

The Studio Hybrid PC line, intended to compliment the Studio laptops launched last month, use 70 per cent less power than a standard desktop system, and is around 80 per cent smaller.

The system itself has been designed to be as small as possible, at 196.5mm x 71.5mm x 211.5mm so that it can fit into most settings.

“Our goal was to design a desktop that fits in the office or in the living room, or anywhere space is at a premium,” said Michael Scheschuk, Dell desktop product marketing. “We’ve created a desktop PC category that combines style, performance and a high degree of energy efficiency.”

The range also shipping with 30 per cent less packaging, 95 per cent of which is recyclable, and 75 per cent less documentation. It comes with six different coloured sleeves in Bamboo, Emerald, Quartz, Ruby, Sapphire, Slate, and Topaz.

“The design and craftsmanship of the Studio Hybrid alone are enough to cause you to do a double take,” Michael Tatelman, vice president, Dell global consumer sales and marketing.

“Combine that with the performance of this little beauty and its environmentally smart DNA, and you’ve got something truly unique – something that you can make your own.”

The computers will run Intel Core2Duo processors and the basic specification model will cost US$499.
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By Iain Thomson
Jul 30 2008
8:14AM
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