Manaccom cracks China market

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Australian software developer and distributor Manaccom has signed a deal with publisher Fuzzy Eyes, that will see a Chinese version of its locally-developed adventure game software ‘Tito’ launched into mainland China and Taiwan.

Australian software developer and distributor Manaccom has signed a deal with publisher Fuzzy Eyes, that will see a Chinese version of its locally-developed adventure game software 'Tito' launched into mainland China and Taiwan.
 
James Mackay, general manager of publishing at Manaccom, claimed this is the first time an Australian software publisher had signed a retail deal in China.
 
Under the deal, the software and packaging will be manufactured in China and Manaccom will manage the licence and assist with marketing, he said.
 
Mackay estimated that the software sell for around US$10 in China and it was expected that around 10,000 units per month would be sold in the first 12 months.
 
'We hope the Tito deal will be a sign of things to come. If Tito is successful in China -- and we have every reason to believe it will be -- then there will be a great opportunity for other Australian games to enter the market with Manaccom,' he said.
 
The move follows Manaccom's successful entry into the US retail market mid-year, via its worldwide agent Access International with a software product dubbed PublishPDF.
 
PublishPDF -- which competes head-on with Adobe Acrobat -- was Manaccom's second best selling product all year, said Mackay. Around 1,000 units of the Pro and Standard versions are moving through retail outlets each month in the US at US$50 a piece, he said.
 
In the meantime, Manaccom is attempting to strike a deal with global software publishing network Avanquest, to take the Tito product to the US, France, Germany, the UK, Italy, South Africa and Holland. The distributor is a founding member of the Avanquest network.
Other software packages developed by Manaccom such as Pop Up Killer, Spy Cleaner and All Cleaner are set to hit the US market soon, while a few kids software titles would hit US shores in April/May next year, he said.

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