Tag: brand

Strategy

Navigating the 'new CIO' startup period

By Diane Morello | Sep 8, 2011 | Comment Now

Comment: Brand new CIO? Here's what to expect.

Strategy

File-sharing sites notched 53 billion visits in 2010: study

By Liz Tay | Jan 13, 2011 | Comment Now

Rapidshare threatens legal action against authors for damage to their brand.

Hardware

Microsoft eyes enterprise handheld market

By Miya Knights | Jun 19, 2010 | Comment Now

Company unveils roadmap to extend Embedded CE brand to businesses.

Strategy

Analysis: Can Apple still be the challenger brand?

By Darren Winterford | May 8, 2010 | Comment Now

Ten ways Apple is looking more and more like Microsoft.

Security

SafeChat to censor workplace tweets

By Liz Tay | May 6, 2010 | Comment Now

Filter to monitor conversations in the cloud.

Security

Brand power can fix rogue AV issue: Microsoft

By Munir Kotadia | Oct 22, 2009 | 1 Comment

Fake AV the 'greatest threat to Australian users'.

Strategy

Secondhand Dells popular with Twitterati

By Nate Cochrane | Aug 17, 2009 | Comment Now

@DellOutlet passes a million followers

Software

Facebook URLs raise cybersquatting fears

By Phil Muncaster | Jun 15, 2009 | Comment Now

Facebook’s newly launched personalised URLs feature has already come under fire from experts who have said it could be open to abuse by cybersquatters.

Networking

Google is top brand

Apr 22, 2008 | Comment Now

Google continues to dominate a list of the brands in the world, according to list creators, and brand management company, Millward Brown Optimor.

Software

Brand loyalty on the decrease

Nov 1, 2007 | Comment Now

Almost half of all shoppers display no loyalty to a favourite brand if a competitor is running a special offer, according to recent research by business intelligence developer ...