Amazon matches Azure free inbound data offer

 

Cloud giants in ingress war.

Amazon Web Services has offered customers free inbound data transfer in an effort to compete with a similar offer by Microsoft's Azure service.

“Effective July 1, 2011, customers will not pay for any inbound data transfer,” Amazon announced on its web services blog on Thursday

The price cut applied to inbound data transfers to all regions, the company said. 

Earlier this week, Microsoft promised free transfers from July 1 for inbound data to its Azure cloud service, in particular for customers interested in large scale data migrations. 

It is not the first time Amazon has felt compelled to offer free inbound data transfers. The company killed its free inbound data offer last October and replaced it a with a free micro Linux instance that would only attract charges if the application became popular.   

But competition from Microsoft has compelled Amazon to bring back the initiative.

Amazon's revived free inbound offer also came with a promise that the cloud computing pioneer was “slashing" prices for a range of outbound data transfers, applicable only to its US and European infrastructure.

Customers with outbound data up to 10 terabytes would see their fees fall from 15 cents to 12 cents a gigabyte, with continued two to three cent per GB reductions up to one petabyte, at which point it asks customers to contact them. 

“If you were transferring 10 TB in and 10 TB out a month, you will save 52 percent with the new pricing,” according to Amazon. 

Amazon was also cutting prices on its content delivery network, which it claimed could deliver savings of 43 percent on current costs.

Amazon.com chief technology officer, Werner Vogels claimed the price drop had nothing to do with Microsoft's offer, but rather "scale-driven efficiencies".

"Often we think about innovation as going after new unchartered territories, but it is also important to innovate in those existing dimensions that will remain important for customers," he wrote.

Copyright © iTnews.com.au . All rights reserved.


Amazon matches Azure free inbound data offer
 
Readers of this article also read...
 
 
Top Stories
Content, cost & constant innovation: How Foxtel plans to take on Netflix
Nell Payne inhabits the “brave new world of blue strings and networking”. Just don't ask her to put a TV screen on your microwave.
 
Sending in the drones
Margins are getting tighter in the industrial services industry, so Transfield Services' Stephen Phillips looks offshore - and to the skies - for the solutions he needs to keep pace.
 
Westpac fires starting pistol on core banking upgrade
St George readies itself for move to Celeriti.
 
 
Sign up to receive iTnews email bulletins
   FOLLOW US...
Latest articles on BIT Latest Articles from BIT
Microsoft launches Office for Android preview
May 22, 2015
Microsoft has launched a preview of Office for Android smartphones. Pre-release versions of ...
Microsoft is working on an iOS email chat feature called Flow
May 22, 2015
Microsoft is working on a new chat app, but at the moment we know more about what we DON'T know, ...
Windows 10 free upgrade: Microsoft details who gets what
May 22, 2015
Microsoft was meant to be streamlining its OS with Windows 10, so why is upgrading so confusing? ...
Windows 10 has an edition to suit everyone's needs
May 15, 2015
Microsoft unveils a mind-melting six editions of Windows 10 ahead of its Winter 2015 launch. ...
Firefox 38 FINAL released, debuts new tab-based preferences
May 13, 2015
Mozilla has unveiled the latest version of Firefox 38.0 FINAL for desktop, with Firefox for ...
Latest Comments
Polls
Should Optus make a bid for iiNet?

   |   View results
Yes
  43%
 
No
  57%
TOTAL VOTES: 543

Vote