Steve Jobs pens open letter on Flash snub

 

Adobe technology 'no longer necessary'.

Apple chief executive Steve Jobs has written an open letter outlining his reasons for not allowing Flash on his firm's mobile devices, in the latest instalment of the fallout between Apple and Adobe.

The letter, entitled Thoughts on Flash, comes after Mike Chambers, principal product manager for Flash at Adobe, announced that the firm is to stop focusing on the iPhone and shift its attention to Google's Android platform.

Jobs has responded by dismissing Flash as "no longer necessary to watch video or consume any kind of web content", saying that his main reasons for refusing to let Flash on Apple devices are "technology issues".

His concern is that Flash forces developers to create apps in Flash, and that they therefore become dependent on Adobe for enhancements and new features.

"We know from painful experience that letting a third-party layer of software come between the platform and the developer ultimately results in sub-standard apps, and hinders the enhancement and progress of the platform," said Jobs.

"We cannot be at the mercy of a third party deciding if and when they will make our enhancements available to our developers."

Jobs also argued that Flash is a closed system as the products are available only from Adobe, claiming that Apple views systems such as HTML5, CSS and JavaScript as genuinely open and more suited for the creation of mobile apps.

"While Adobe's Flash products are widely available, this does not mean they are open, since they are controlled entirely by Adobe and available only from Adobe. By almost any definition, Flash is a closed system," he said.

Jobs also dismissed Adobe's claim that not running Flash denies users a full web experience, arguing that new video formats are making this argument irrelevant.

"What [Adobe] doesn't say is that almost all video is available in H.264 and viewable on iPhones, iPods and iPads. YouTube, with an estimated 40 per cent of the web's video, shines in an app bundled on all Apple mobile devices," he wrote.

Jobs then attacked Flash over issues of security and performance, saying that Apple remains unconvinced that the software is configured to run efficiently on mobile devices.

"We have routinely asked Adobe to show us Flash performing well on a mobile device, any mobile device, for a few years now. We have never seen it. We also know first hand that Flash is the number one reason Macs crash," he said.

"We have been working with Adobe to fix these problems, but they have persisted for several years now. We don't want to reduce the reliability and security of our iPhones, iPods and iPads by adding Flash."

Jobs also said that Flash greatly reduces battery life because it decodes video within Adobe's software, and that battery life could be significantly enhanced by using H.264 technology to decode video.

"On an iPhone, for example, H.264 videos play for up to 10 hours, while videos decoded in software play for less than five hours before the battery is fully drained," he said.

Lastly, Jobs claimed that Flash does not best support Apple's touch technologies because it was developed for PCs using a mouse interface.

"Many Flash web sites rely on rollovers, pop-up menus or other elements when the mouse arrow hovers over a specific spot. Apple's revolutionary multi-touch interface doesn't use a mouse, and there is no concept of a rollover," he said.

"Even if iPhones, iPods and iPads ran Flash, it would not solve the problem that most Flash web sites need to be rewritten to support touch-based devices."

Copyright ©v3.co.uk


Steve Jobs pens open letter on Flash snub
"The biggest issue with Flash isn't stability but security. They have had some wopper flaws that they took a long time to fix. They also make it hard to support from an enterprise perspective, ..."
By longsword
 
 
 
Comments: 15
Tom Grimshaw
Apr 30, 2010 9:24 AM
While his other comments may be valid based on Apple's experience with Adobe and Flash crashing, isn't Apple calling Adobe "closed" just a wee bit like the pot calling the kettle black? I don't understand why he would leave himself so open to criticism on that point.
BrettWinterford
Apr 30, 2010 9:44 AM
@ Tom - agreed, wholeheartedly.
Ace
Apr 30, 2010 9:56 AM
It's actually quite amusing. They'll probably actually expend time claiming more openness than each other.
meski
Apr 30, 2010 11:31 AM
Yes, Steve, but not even Microsoft exhibit the kind of control freakery that prohibits the owners of iphones from running the software of their choice. Would you like Adobe to stop supporting Apple completely?
Thysce
Apr 30, 2010 12:23 PM
"While Adobe's Flash products are widely available, this does not mean they are open, since they are controlled entirely by Adobe and available only from Adobe. By almost any definition, Flash is a closed system,"

Hypocritical much?
longsword
Apr 30, 2010 1:09 PM
and requiring all development for iPhone/iPad apps to be done on Mac hardware isn't closed Steve?
Mordd
Apr 30, 2010 1:17 PM
Waits for the announcement that the Apple App store is becoming open source....

Pot calling the kettle black Steve, oh my, is that egg on your face?
Mordd
Apr 30, 2010 1:21 PM
"We don't want to reduce the reliability and security of our iPhones, iPods and iPads by adding Flash."

Like you reduced the reliability of the iPad wifi reception for example, is that the kind of reliability reduction you are avoiding here is it Steve?
nate.cochrane
Apr 30, 2010 3:03 PM
The amusing aspect is that the vendor of a closed system is railing against the closed technology from another vendor.

The reality is that Apple's closed, proprietary and vertically integrated model is so much more effective at locking out competitors than Adobe's Flash.

The travesty is despite that well-known and even lauded fact in certain circles, competition and anti-trust regulators were paralysed to act in the same way they took on Microsoft over IE bundling with Windows and predatory behaviour against Netscape. The lack of effective, speedy regulation cost about three years in browser innovation.

The big threat that Flash poses to Apple is it a bypass the AppStore, therby short-circuiting Apple's control over the iPhone/iPad/iPod economy. For that fact alone, regulators should be spurred to act.
tallguy
May 1, 2010 12:05 AM
Agree with all above comments about black kitchenware.

One question though - has anyone experienced bad performance on your PC, Mac or whatever from Flash? Some websites using Flash have absolutely killed my PC...
Mordd
May 1, 2010 7:17 AM
I have to admit the performance issue is the only thing I can relate to in Jobs comments. Flash or shockwave player on my Nokia E63 phone is terrible for example.
jonathanconway
May 1, 2010 9:58 PM
I'm disgusted by the kitchenware analogies. They are being used as a smear tactic against Apple.

1) The issue isn't whether Apple's software should be open or closed; the issue is whether Apple (or anyone else) must support Flash in order to deliver quality web experiences. The market has decided "no".

2) Apple is completely justified in maintaining the App Store and the right to approve/refuse apps. It's Apple's creation and Apple's right to decide on.

3) Furthermore, as far as what the customers *themselves* say, I've heard little or no mention of Flash. iPhone/iPad developers have had no problem creating a range of apps using either Apple's platform or the mobile browser platform.
Bob
May 3, 2010 11:42 AM
Microsoft is dumping Flash also, so Jobs is correct (as usual). Flash is not so flash these days.
Ace
May 3, 2010 1:29 PM
I believe they're talking about video @bob. Everyone has known for some time that Flash video is crap. FF3.6.4 finally introduces protection from bad Flash. Jobs is only pointing out the obvious in this regard. There is a slight difference between being 'right' and being 'ironic'.
longsword
May 3, 2010 2:14 PM
The biggest issue with Flash isn't stability but security. They have had some wopper flaws that they took a long time to fix. They also make it hard to support from an enterprise perspective, which is why they (adobe)recently admitted they are working with MS to integrate Adobe patches into WSUS.
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